Topic: Selectable Media

Sports Illustrated Is Testing a New Type of Paywall

What’s more valuable, time or money?

Sports Illustrated is testing a paywall that lets readers access its print articles early if they watch a 30-second video ad first. The provider is Selectable Media, which has been testing…

Facebook Gamers Watched Graceland Video 1 Million Times in Brief Effort

USA Network loves the data from recent stint

USA Network says it got 1 million views from a two-week campaign last month that rewarded social gamers on Facebook if they watched a promotional video for its Graceland show. At…