Topic: Selectable Media
What’s more valuable, time or money?
By Lucia Moses on Oct. 7, 2013 - 10:11 PM EDT
Sports Illustrated is testing a paywall that lets readers access its print articles early if they watch a 30-second video ad first. The provider is Selectable Media, which has been testing…
USA Network loves the data from recent stint
By Christopher Heine on Jul. 26, 2013 - 7:09 AM EDT
USA Network says it got 1 million views from a two-week campaign last month that rewarded social gamers on Facebook if they watched a promotional video for its Graceland show. At…