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Pizza Hut Moves to Mcgarrybowen Leaves The Martin Agency after nearly 4 years

For 22 years, BBDO had been Pizza Hut's lead creative agency. That long-term relationship ended four years ago, however, with the hiring of The Martin Agency and now the chain…

September 9, 2013, 1:03 PM EDT

Pizza Hut Cuts to Final 4 in Creative Review Presentations are scheduled for next month

Four agencies remain standing after a cut in Pizza Hut's creative review. Sources identified the shops as mcgarrybowen, Mullen, Havas Worldwide and the incumbent, The Martin Agency. Final presentations are slated…

August 16, 2013, 3:13 PM EDT

Special Olympics Turns to Young & Rubicam Agency assumes lead global marketing role through 2015

Special Olympics, a U.S.-based organization that in the past decade expanded its footprint to 170 countries as it branched out beyond sports, has hired Young & Rubicam to lead global…

August 8, 2013, 6:06 PM EDT

Wieden + Kennedy Takes on Tax Preparation TurboTax leaves Dailey after 11 years

The agency that found a way to contemporize an old deodorant brand is venturing into tax preparation software. Wieden + Kennedy, famous for its award-winning rebranding of Procter & Gamble's Old…

July 16, 2013, 6:02 PM EDT

Carnival Searches for Media Agency Incumbent Havas Media isn't defending

Carnival Cruise Lines is searching for a new agency for media planning and buying. The incumbent, Havas Media (formerly MPG), is not defending. In a statement, Carnival noted that the company hasn't…

May 30, 2013, 1:22 PM EDT

Staples Leaves McCann After 9 Years Creative business shifts to mcgarrybowen

Yet another retailer has chosen new horses. Weeks after JCPenney and HHGregg hired new agencies, Staples has shifted its creative and media business to mcgarrybowen and Carat, respectively, according to…

May 28, 2013, 6:40 PM EDT

TurboTax Contacts Creative Agencies Brand's media spending hovers around $100 million a year

As TurboTax emerges from the dust of a hyper-competitive tax-preparation season, the brand is already thinking about next year. TurboTax, a San Diego-based unit of Intuit, has contacted creative agencies—via a…

May 16, 2013, 2:44 PM EDT

Kohl's Hires Zenith for Media Selection follows three-month review

Kohl's has confirmed its hiring of Zenith for media planning and buying. In a statement, a Kohl's representative said, "We believe that they will help us deliver on our marketing strategy…

March 15, 2013, 5:16 PM EDT

Hill Holliday Wins Capella University's Biz Succeeds Cole & Weber as lead shop

Hill Holliday is going back to school, 21st century style. The Interpublic Group shop has landed the creative and media business of Capella University, a school that exists solely online and…

March 1, 2013, 2:10 PM EST

Staples Issues RFP in Bid to Consolidate Roster shops include McCann, MediaCom, Razorfish

Staples has circulated a request for proposals in an effort to consolidate all of the company’s integrated communications efforts, sources said. Staples' roster shops include McCann Erickson, whose ads featured the…

February 19, 2013, 1:04 PM EST

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