Topic: Rodale
Two years ago, Men’s Fitness put Vin Diesel on its cover, wearing a red, body-hugging T-shirt and surrounded by coverlines that screamed “Instant muscle” and “53 fat-burning tips.” Vin is…
National Enquirer publisher American Media Inc. is doing some more top-level poaching, this time from Rodale. Samantha Irwin was a 22-year vet of the health and fitness publisher, most recently serving…
After a burst of initial announcements of private exchanges, followed by a lull in activity, private marketplaces are getting another look by premium publishers as the technology has improved and…
Average magazine circulation held steady in the second half of 2012 versus the year-earlier period as increases in print and digital subscriptions offset declines in single-copy sales. The figures were…
From The Next Food Network Star to the Next Action Star, we've seen a bevy of reality competitions attempt to find the latest, greatest fill-in-the-blank. Now, Rodale's Women’s Health is…
Remember the long-awaited mobile boom? Well, it’s here, and it’s a headache. It was a banner year for mobile traffic (Google alone drew over 100 million unique visitors last September, per…
Rodale's Prevention is kicking off the new year with a new look, a new focus and a new price. But unlike most women’s magazine redesigns, which are aimed at hooking…
‘Tis the season for huge savings. Whether they’re buying a car, TV or the latest Barbie, customers expect big price drops during the holiday season. The same goes in the…
In a shock to the publishing industry, longtime Rodale and Men’s Health editor David Zinczenko is leaving the company, the New York Post reported today. Zinczenko is considered synonymous with Rodale,…
Specs Age 52 New gig Svp, digital media, Meredith Old gig Chief revenue officer, Gilt City You spent many years in magazine sales before jumping to the digital media and startup world a few…
