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Topic: Rihanna

Want to Know When Rihanna's New Album Drops? Follow This Samsung Campaign

72andSunny creates a mystery for fans

Rihanna is building buzz around her new album with a tricky campaign from Samsung and 72andSunny. The ads, launched during Sunday night's American Music Awards, lead to an immersive online…

Why Adidas's Samba Design Is Still Kicking It After 65 Years

The sneaker with three stripes and 35 million fans

Six years ago, a little-known U.K. film called Awaydays took a nostalgic walk back to the Thatcher-era world of "the casuals," a pack of working-class English adolescents who smoked, drank,…

Snapchat Launches Local Channel for New Yorkers

Users in the Big Apple can see and contribute to 'Our Story'

The New York City channel is now live on Snapchat. One of the app's most popular features, its Local section used widely on college campuses, is now giving New Yorkers a…

Branded Video Drives Budweiser's Latest Push for Made in America

Once again partners with Vice's Noisey

Budweiser is expanding its two-day Made in America Festival to include events in Los Angeles and Philadelphia this year with a three-month campaign that centers around branded video and social media. A…

U.K. Watchdog Puts a Lid on Rihanna's Sultry Perfume Ad

Too 'sexually suggestive' for public viewing

Britain's Advertising Standards Authority is once again stepping in to save us all, this time from a saucy ad for Rihanna's perfume, Rogue. The ad, which is basically a nude Rihanna…

Which Music Artists Transcend the Gender and Age Divides

Who ranks high no matter the demo

Generationally speaking, there's often a vast divide in musical taste—as most parents of teenagers can attest. When it comes down to men versus women, some names easily top both Top…

PewDiePie Added Most YouTube Subscribers in 2013

Music stars like Rihanna and One Direction also high on list

For PewDiePie, the new bros just keep on coming. The Swedish game-loving, f-bomb-dropping comic personality added more YouTube subscribers in 2013 than anybody else—including Miley Cyrus, One Direction or Rihanna. PewDiePie is…

Ryan Higa Shows Signs of Growing Up

YouTube megastar's comedy showing more maturity

Writing decent comedy is amongst the hardest things to pull off in the world of storytelling. And to write comedy that engages 10 million subscribers like YouTube star Nigahiga (real…

X Factor Judge Demi Lovato Has a Passion for the Paranormal

She's also addicted to Twitter

Specs Who Demi Lovato Age 21 Accomplishments Singer-songwriter; judge on Fox’s The X Factor (Season 3 premiered this week); appearing in Glee this season Base Los Angeles What’s the first information you consume in the…

VEVO Reports 44 Billion Views During the 1st Half of 2013

Nude models in ‘Blurred Lines’ video oddly popular

VEVO celebrated a number of records this year, including a 24-hour viewership benchmark for Miley Cyrus (10.7 million in a 24-hour period for the “We Can’t Stop” video) that was…

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