Topic: Reddit

An FCC Commissioner's Reddit AMA Went About as Terribly as You'd Expect

Mignon Clyburn gets buried under a downvote avalanche

Passionate support of net neutrality and vocal skepticism of government regulators are two of the few opinions shared by a majority of Redditors, as an FCC commissioner learned first-hand in…

Alexis Ohanian surprisingly returns to the company he helped found.

Alexis Ohanian Is Returning to Help Run Reddit

CEO Yishan Wong abruptly exits, reportedly over office space squabble

Reddit is going through a shake-up, but co-founder Alexis Ohanian wants to assure its members that they're in good hands—his own. Ohanian, who left Reddit in 2010 to become a…

What Is Snoop Dogg Going to Do With Reddit?

Marketing himself on 'the front page of the Internet'

In early October, it was revealed that Snoop Dogg—alongside other investors such as Andreessen Horowitz, Sequoia Capital, Peter Thiel, Ron Conway and Jared Leto—purchased a portion of Reddit through a…

This Marketing Pro Practiced His Facebook Ad Targeting by Making His Roommate Completely Paranoid

A lesson in niche marketing

Roderick Russell was a bit shocked by just how personalized the ads on his Facebook page were becoming. In the right-hand rail he started seeing messages for cures to a…

Lenovo Not Afraid to Make Fun of Itself in Native Content

Targets niche Onion, Reddit audiences with web series

Most computer tech companies don't want to damage their products, yet Lenovo is asking consumers to imagine creative ways to destroy its laptops.  It partnered with Onion Labs, the satirical newspaper's…

Twitch Responds to User Backlash

Unpopular new terms include muting unlicensed music

For people who watch live-stream gaming for hours at a time, music is a lot more than just a soundtrack. The management of video streaming service found out just…

Dude, Guess What Inspired PuffPuffChat?

Give you 3 hits ... uh, I mean hints

Necessity is the mother of invention and Redditor cherry_garcia found himself in need of someone to talk to while smoking weed. So, he invented PuffPuffChat, a social platform that randomly pairs users into…

Taco Bell Buys Its First Instagram Ads to Push Waffle Tacos

Big millennial appeal includes Vine, too

Taco Bell's "Wake Up Live Mas" campaign entails a clever TV push, radio ads, in-store point-of-purchase and earned social media—all common marketing fare nowadays. At the same time, the Irvine,…

Robert Rodriguez Has a Prime Outlet for His Guilty Pleasures

Explains how he chooses his programming

Specs Who Robert Rodriguez Age 45 Accomplishments Filmmaker (From Dusk Till Dawn, Spy Kids and the upcoming Sin City: A Dame to Kill For); founder/chairman of El Rey network; creator of From Dusk…

Shhhh! Don't Tell Anyone: Whisper, Secret Apps at SXSW

Marketing in age of anonymity

Clandestine apps are having a SXSW moment, with Whisper and Secret in Austin discussing how they are putting the anonymity back into online. On the surface they have similar uses:…