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Topic: Publicis

Ad of the Day: Women Hunt for Heroes Who Aren't Drunks in Heineken's Night Ballad

Powered by millennial research (and Bonnie Tyler)

I'm holding out for a hero 'til the end of the night. He's gotta be strong, and he's gotta be fast, and he's gotta be fresh from the fight ... Oh,…

Ad of the Day: This Sappy Christmas Love Story Suddenly Veers Hilariously Off Course

Mobistar's off-kilter greetings from Publicis

Here's a very special love-at-first-sight Christmas campaign from Belgian cellular company Mobistar. Two spots, brought to you by Publicis in Brussels, tell the same story from different perspectives—one his, one hers.…

Publicis CEO Maurice Lévy Offers 'Skippable' Holiday Greetings in Series of Fake Ads

Don't skip this year's message

It's a tradition at Publicis Groupe for CEO Maurice Lévy to videotape a holiday message to employees. But this year, Lévy has outdone himself with a comic video themed "The…

This New Program Aims to Stop Ad Bot Owners From Getting Paid

Google, AOL, WPP, Omnicom and Publicis support TAG

Trustworthy Accountability Group, an anti ad-fraud player, today is announcing a Verified by TAG program that costs $10,000 annually for digital ad sellers like publishers, ad exchanges and agencies to…

Feeling Judged? Judging Others? This Heartfelt Similac Film Hopes to End the Mommy Wars

Brand goes from comedy to documentary

Some 95% of mothers feel judged, but they also do plenty of judging themselves, as Similac's latest campaign delicately demonstrates. In an attempt to end the mommy wars, the brand…

These Funny Retirement Ads Remind You That, Man, You're Already Old as Hell

Publicis' pensions campaign for UBS

The older you get, the more pressing is your need to prepare for retirement. And lord, you're getting old in a hurry. That's the sad-but-funny truth behind this comical UBS campaign…

Heineken Hopes to Create a Subway Symphony by Making Musical Turnstiles

But so far, New York's MTA is silent

If things go according to plan, the sounds of the New York subway system could change by 2019. At least, that's what Heineken is hoping. The idea—making the sound of subway…

San Francisco Tries to Cut Down on Public Urination by Peeing on Offenders

Ad agency's 'Pee Back' stunt streams in from Germany

Not unlike many other cities around the world, San Francisco has a public-urination problem. People keep peeing in public and on private property, which is not only gross but also…

Samsung Signs Deutsch for B-to-B Work, Expanding Roster Yet Again

Previously handled by consumer agencies

As major marketers like Microsoft and Kraft have moved toward consolidating their advertising business at fewer agencies, others have gone in the opposite direction, expanding their rosters and redistributing assignments…

Joel McHale Brings His Signature Snark to T-Mobile's Newest Ads

Comic wrote, starred in spots

Joel McHale and Vanessa Bayer are the latest comedians to team up with T-Mobile—the brand has previously worked with Sarah Silverman, Chelsea Handler and Bill Hader—and they're really excited to…

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