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Topic: Print

E-book Buyers Are 21% More Likely to Be Female

And other facts about digital entertainment

From e-books to streaming music, people are moving to digital formats for their entertainment. But not all are moving at the same pace. The way we buy may be as…

Jenny Craig's New CMO Dishes on Leading 'Challenger' Brand

Leesa Eichberger emphasizes social engagement

Leesa Eichberger last month became cmo of Jenny Craig and now looks to bolster the brand in the healthy eating niche. Eichberger's two-decade marketing resume entails a dozen years in…

New Wired Editor Scott Dadich Likes to Blow Things Up

Condé Nast’s iPad guru puts his stamp on the iconic tech title

Specs Age 36 New gig Editor in chief, Wired Old gig Vp, editorial platforms and design, Condé Nast In your first editor’s letter, you said that you were planning to “blow some stuff up”…

Land Rover Imagines an Earth Made Entirely of Land Rovers

Italy and Florida don't survive the transition

Here's something you don't see every day: A print ad that imagines what the world map would look like if every land mass and topographical feature were shaped like the…

The Finalists

The short list for the year’s hottest media properties

For several weeks, Adweek has polled readers, collected audience and advertising data, and otherwise gauged brand performance and relevance to arrive at this short list of the hottest media properties.…

Meet the 'Glamour' Generation

Women's monthly embraces the millennial woman

Founded in 1939, Glamour has long seen its mission as empowering women, with uplifting stories, tips and advice. But if today’s women in their 20s and 30s are more likely to…

Notes on an Internship

A digital nativist tweets from the morgue

Going into an internship, one has these ridiculous ideas of what to expect. Either you’ll be thrown into the depths of hell by Miranda Priestly herself, or you’ll be warmly…

The Young Influentials

Adweek picks 20 under 40 who are wicked smart and rebooting your world

In the domains of media, marketing and technology, to be merely young and successful isn’t so remarkable. But to be influential—seriously influential—is something else altogether: to imagine the truly new…

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