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Topic: Pranks

Top 10 Web Series Videos: Halloween Scares Up Prank Video

Spooky clips trick unsuspecting members of the public

Prank scares got an extra boost this past Halloween week as online audiences sought out viral videos that would provide thrills and frights. YouTuber SA Wardega, who has had video success…

Organic Food Snobs Are Unknowingly Fed McDonald's, and They're Lovin' It

In unofficial prank, experts can't tell the difference

You probably have a few friends so opinionated about the sourcing and quality of their food, part of you wants to test whether they'd really know the difference between crap…

This Marketing Pro Practiced His Facebook Ad Targeting by Making His Roommate Completely Paranoid

A lesson in niche marketing

Roderick Russell was a bit shocked by just how personalized the ads on his Facebook page were becoming. In the right-hand rail he started seeing messages for cures to a…

Top 10 Web Series Videos: One Actor's Heart-Stopping Pranks Scare Up Views

SA Wardega's mutant spider-dog wins the week

Halloween is more than a month away, but SA Wardega scored big on the viral charts this week by unleashing a mutant spider-dog on unsuspecting people. The Polish actor, director and…

Is Prankvertising Here to Stay? Share Your Take at Today's #AdweekChat

Twitter chat begins at 2 p.m. ET

Few trends have dominated online marketing in recent years on the level of prankvertising and other real-world marketing stunts. Whether they're terrifying innocent passers-by or rewarding the lucky few with glamorous…

Visitors to Creepy Hospital Get the Fright of Their Lives in Horror Movie Prank

Owlman torments urban explorers

The makers of "Lord of Tears," a well-reviewed Scottish indie chiller, definitely ruffled some feathers with a pair of pranks that brought the film's evil "Owlman" into real life. In the…

Q&A: How a Reality TV Show Pranked America With Fake Celebrity Divorce Ads

Good buzz requires patience, WEtv president says

We've been had. It turns out that one man's heroic billboard crusade to prevent celebrity divorce was actually a hoax by WEtv to advertise its new show Marriage Boot Camp:…

Press jury gives David Lubars a new nickname

By Eleftheria Parpis Some members of the Press Lions jury showed up to a Cannes press conference on Wednesday wearing "I like Lubie" T-shirts, in tribute to jury president David Lubars,…

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