Topic: pitching

5 Keys to Surviving (and Maybe Even Enjoying) Your First New-Business Pitch

It's about building a team, not a perfect PowerPoint deck

Congratulations! You've volunteered (or, more likely, have been volunteered) to work on a pitch. I've been there. As part of our agency's new business team, I've spent years working on…

British Advertising Bodies Launch Pitching Site

Aims to end 'war zone' for agencies and advertisers

British advertising trade bodies ISBA and IPA have launched a new website designed to clarify the pitching process. The new site,, will focus on “six principles” of pitching: openness…