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Topic: pitching

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British Advertising Bodies Launch Pitching Site Aims to end 'war zone' for agencies and advertisers

British advertising trade bodies ISBA and IPA have launched a new website designed to clarify the pitching process. The new site, www.thegoodpitch.com, will focus on “six principles” of pitching: openness…

October 11, 2011, 7:29 AM EDT

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