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Topic: Philadelphia

This Branding Agency Helps Clients Diverse as WWE, Fathead and Lord & Taylor

The secret to Finch Brands' success

Specs Who (Clockwise, from top) Bill Gullan, president; John Ferreira, vp of brand strategy; Daniel Erlbaum, CEO; Jordan Goldenberg, creative director What Brand design and strategy firm Where Philadelphia office In 2011, Fathead approached…

Veteran Philly Advertising Leader Dies

Agency accounts included Schmidt’s, Brillo

Al Paul Lefton Jr., the former president and CEO of the Al Paul Lefton Co. advertising agency in Philadelphia, died Tuesday at the age of 84. Lefton’s father founded the agency…

Laying It on Thick

Philadelphia Cream Cheese changes its marketing recipe

Most dairy brands engaged in the day-to-day battle for survival in the refrigerated section only wish they had the problems that Philadelphia Cream Cheese has. After all, the soft white…

Philly wraps recycling trucks for Earth Day

Sometimes, art is where you find it. At Philadelphia's Earth Day parade today, locals need look no further than 10 recycling trucks newly wrapped with colorful floral, aquatic, avian…

Philly wants a little bit of what Virginia's got

As Gov. Tim Kaine reminded us the other day, Virginia is for lovers. But southeastern Pennsylvania has its amorous side, too. The Web video above—part of Greater Philadelphia Tourism Marketing…

Philly putting its downtown area up in lights

Philadelphia is now the "Electri-City," having achieved this dubious distinction by turning on permanent, multicolored architectural lights on 12 historic downtown buildings in the streets around City Hall. It's…

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