Pets | Adweek Pets | Adweek

Topic: Pets

Rescue Campaign Puts 10 Abandoned Dogs on Tinder, Gets 2,700 Matches in a Week Creative idea from BBH interns

Turns out, you can find puppy love on a dating app. Literal puppy love is on offer through Tinder thanks to a New York animal shelter and marketing interns at…

August 4, 2014, 3:38 PM EDT

Love Has Changed the Dog Biscuit Business Is Rover a member of your family?

Among Rodney Dangerfield’s innumerable one-liners was one complaining about his new pet dog: “His favorite bone is in my arm!” (Hey, it was funny in the ‘80s.) It’s anyone’s guess…

November 29, 2013, 12:13 AM EST

Pet Food Maker Gives Away 'Collar Cams' to Document Your Dog's Day Lots of lawn shots, but zero selfies

There will be no question about who rummaged through the trash, shredded the sofa or butt-scooted across the carpet. The pet cam will tell all. But that's not really the…

November 18, 2013, 9:58 AM EST

Pedigree Uses Bus Shelter Ads to Create Urban Dog-Walking Trails Creates 30-minute strolls recommended for pet health

Here's a nice example of a brand using its ads to help solve a problem. Pedigree wanted to encourage dog owners to give their pets the recommended 30-minute walk each…

November 1, 2013, 11:58 AM EDT

Is Your Dog or Cat Out Chasing Tail? Try These Pet Condoms. And no, they're not real

Got a pet on the prowl? Afraid Sparky's a sex addict? Then Animal Instinct Pet Condoms are for you. Too bad they're also fictional. Outdoor and online, the San Francisco…

October 10, 2013, 10:05 AM EDT

'Real Simple' to Launch Limited Edition Pet Line at Target Will continue to produce Bed Bath & Beyond products

Real Simple magazine, which has become a big player in the licensed home-goods category with products sold at Bed Bath & Beyond, is now partnering with Target to launch a…

April 2, 2012, 12:17 PM EDT

Friskies Releases Video Games for Cats The cat food maker created feline-friendly games for tablets

Your iPad is about to get pawed, if Friskies gets their way with it. The cat food purveyor has released three interactive tablet games for cats. You read that correctly: video…

May 23, 2011, 5:31 PM EDT

Is Fancy Feast spot the 'WASPiest' ad ever?

Some might call it romantic. Others might call it cloying. But my first thought on the new Fancy Feast ad was the same as that of YouTube commenter vwong86: "This…

March 15, 2011, 9:05 AM EDT

Humans with big cat heads invade Australia

Advertising's embrace of human beings with giant cat heads, which originated in Holland, has moved to Australia via this new Toyota Corolla work from Publicis Mojo in Sydney. According to…

November 7, 2008, 7:33 AM EST

Giant pale worms are not a kid's best friend

This print campaign by TBWA\PHS in Finland is intended to make you wonder if you're actually feeding your dog—or the worms inside him. "Who do you take care of?" ask…

October 27, 2008, 4:38 PM EDT