Topic: Perdue

Plucky Jim Perdue Returns to TV, Crying Foul Over Competitors' Claims About Antibiotics

Tough men, tender chickens

Jim Perdue—son of Frank, the tough man who made tender chicken—is back pitching Perdue Farms poultry. At a time when most every TV spot features models and celebrities, Perdue might seem…

Consumers Like Brands That Are Family-Owned

Conveys honesty

In the large and largely anonymous world of home cleaning products, it would probably come as a surprise to most consumers that the Bissell brand is a family-owned company that’s…