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Topic: Pepsi Max

Top 10 Branded Videos: Victoria's Secret Angels Go Viral by Channeling Taylor Swift Online video builds buzz for fashion show

Victoria's Secret struck YouTube gold this week on the Adweek/VidIQ top branded video chart by having a group of models channel Taylor Swift. On Dec. 8, the retailer posted a video…

December 16, 2014, 7:01 PM EST

Adweek's Top 5 Commercials of the Week: Feb. 21-28 Boys and girls, kitties and crazies. Vote for your favorite spot

In this week's best new commercials, Katy Perry and other famous women launch a new battle cry for CoverGirl. Jeff Gordon pulls another prank for PepsiMAX. British mobile company Three…

February 28, 2014, 8:06 AM EST

Voice: Hold Your Position While the broad promise of social media is enticing, it's not an excuse to forget you're a marketer

As someone who works for a social media agency, I often find myself saying that despite all the hype and hope, the social space isn’t about selling products. I also…

January 22, 2013, 5:35 AM EST

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