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Topic: People Magazine

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The VMAs Inspired Good and Bad Branded Tweets But no break-out winner

The good and the bad were on full display in last night’s tweets for MTV’s Video Music Awards. Nicki Minaj's wardrobe malfunction and praise for Beyonce as the queen of…

August 25, 2014, 1:21 PM EDT

People Mag Now Allows Celebrities to Post Directly to Its Website Startup WhoSay targets publishers with access to celeb content

Time Inc.’s People magazine is giving celebrities unprecedented access to its website—permitting them to post their unfiltered tweets and other content—through a partnership with startup WhoSay. WhoSay helps celebrities control their…

March 27, 2014, 1:28 PM EDT

A-Listers Don't Sell Celeb Magazines the Way They Used To The bar is higher for cover subjects

Movie stars are no longer a sure thing for magazines anymore.   “The era of the A-List movie star is over,” People managing editor Larry Hackett said at Advertising Week today.…

September 25, 2013, 3:38 PM EDT

Peter Bauer Leaves Time Inc. Exec spent 26 years with publishing giant

Peter Bauer, one of Time Inc.’s longer-serving executives, is hanging it up after 26 years at the magazine publishing giant. Bauer spent most of his career at Time Inc., most recently…

February 12, 2013, 12:19 PM EST

People Adds CelebWatch News App to Subscription Plan New app has customizable news feeds

People magazine is trying to capitalize on readers' obsession with celebrity news and keep its title as Time Inc.'s cash cow with a new app that makes it easy to…

December 14, 2012, 11:24 AM EST

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