paid content | Adweek paid content | Adweek
Advertisement

Topic: paid content

Type
Ad Prices at Facebook More Than Doubled Last Quarter Brands compete to be seen

Facebook News Feed is getting more expensive. The price of an ad on the social network more than doubled last quarter, Facebook said today after delivering second-quarter results that impressed…

July 23, 2014, 8:02 PM EDT

Twitter Tells Brands They Can Reach 30% of Their Followers for Free Sharing new stats with marketers

Twitter is telling brands, "Come to us if you want to reach fans freely." The company said today that marketers can hit an audience equal in size to 30 percent…

July 11, 2014, 4:42 PM EDT

Making Hard Choices for Native’s Survival Parsing the good, the bad and the ugly

Some native advertising on publisher sites works extremely well. Most does not. Around two-thirds of people who reach typical content will be engaged for more than 15 seconds, but on native…

May 2, 2014, 12:25 PM EDT

Facebook Ad Prices Are Rising Amid Organic Reach Squeeze 10 percent higher pricing in first quarter

It turns out that, far from fleeing Facebook, brands are willing to pay more to advertise on the social network after their pages started reaching fewer fans with unpaid posts.…

April 8, 2014, 8:44 PM EDT

Esquire Experiments With Online Paywall August feature now available as stand-alone for $1.99

For the first time, Esquire is dipping its toe into the realm of paid Web content. This morning, the Hearst Magazines title published “The Prophet,” a feature from its August…

July 2, 2013, 9:03 PM EDT

The Atlantic to Promote Longreads' Long-form Journalism Content to be featured on magazine's sites

Longreads, the website that collects high-quality, long-form journalism and fiction, has signed its first deal with The Atlantic, an outlet already well known for its own long-form content. Beginning later this…

April 5, 2013, 7:00 AM EDT

Advertisement