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Topic: OTC brands

Type
J&J's Global Creative Review Nears Finish DDB, BBDO, JWT expected to gain business

Johnson & Johnson is close to concluding its global review of creative responsibilities for its over-the-counter brands and sources expect the bulk of the business to be consolidated at three…

October 9, 2012, 7:04 PM EDT

Merck Confirms Global Creative Search Pharma giant seeks another shop to handle OTC brands

Merck & Co. has confirmed that its consumer products group is looking to hire another global agency to work on its over-the-counter, nonprescription brands. Euro RSCG is Merck’s lead global agency…

August 18, 2011, 3:16 PM EDT

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