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Topic: Omnicom

Ace Hardware Has a Creative Review Underway

Retailer spends over $50 million in media annually

Ace Hardware is in the early stages of a creative review, according to sources, who said a request for proposals is likely out to agencies. It is not immediately clear…

What Kinds of Super Bowl Ads Generated the Most Online Buzz?

How celebs, hashtags and logos fared

Now that the advertising industry has dissected which Super Bowl brands nailed and failed TV creative last night, it is probably a good time to take a look at how…

Why This Agency Chief Is Stoked About the 'Internet of Things'

It's all about connection for Omnicom's Daryl Simm

Omnicom Media Group held a party for its clients and bigwigs at Hyde Bellagio to kick off this year's Consumer Electronics Show. Adweek caught up with host Daryl Simm, chairman…

Maurice Lévy Dropped $3.7 Billion on Sapient. Now What?

Publicis is rewiring for the future

Acquisitive Publicis Groupe chief Maurice Lévy champed at the bit during the nine months of merger negotiations with Omnicom, putting his ability to buy shops on hold. After the collapse…

Instagram's Video Ads Are Finally Live, and Here Are 4 From Major Brands

Disney, Activision and Banana Republic among early buyers

After six months of testing, Instagram's video ads are officially here. Instagram, owned by Facebook, has deals to show 15-second autoplay spots from Disney, Activision, Lancome, Banana Republic and CW. The…

Publicis Groupe Blames Weak Q3 on Merger Distractions

Organic growth rose just 1%

Publicis Groupe had another weak earnings period in the third quarter, as chief Maurice Lévy alluded to the company’s failed $35 billion merger with Omnicom and admitted "management was too…

Omnicom's Net Income Jumped 24% in Q3

Revenue rose more than 7%

Omnicom Group's organic revenue grew more than 6 percent in the third quarter, as overall revenue climbed more than 7 percent to $3.75 billion. Net income for the quarter, meanwhile, jumped…

Havas CEO Yannick Bolloré: No Acquisitions Planned

But what about future links with Vivendi?

Yannick Bolloré admitted he spent a lot of time thinking about the scale of Havas after the ill-fated Publicis Omnicom Group merger announcement in July 2013, just a month before he…

Facebook's New People-Based Ad Technology Is 'Marketing Nirvana'

Pepsi and Intel are early testers as social net unleashes data

Facebook is finally sharing its deep knowledge of 1.3 billion users to power advertising across the Web in a way that marketers say is unprecedented, potentially enhancing their ability to…

UM's U.S. Strategy Chief Moves to PHD

Will Wiseman follows new PHD U.S. head Nathan Brown

Will Wiseman, the head of U.S. strategy at Interpublic's UM, is joining PHD in the new role of president of strategic communications. The hire of Wiseman, who joins PHD on Oct.…

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