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Topic: Omnicom

Publicis Groupe Posts Weak Results CEO Maurice Lévy braces for a 'difficult' year

Publicis Groupe delivered disappointing second-quarter and first-half results, with chief Maurice Lévy saying 2014 will “be a difficult year.” The French holding company posted flat organic growth in the second quarter,…

July 22, 2014, 8:30 AM EDT

Google's Ad Dollars Keep Rising Thanks to Smart and Stealthy Moves Shopping ads and text formats drive revenue

Advertiser spending was up about 20 percent at Google last quarter, and market experts said some of the company's strongest initiatives such as enhanced campaigns and shopping ads are helping—even…

July 18, 2014, 4:53 PM EDT

Troy Ruhanen Is TBWA's New Global Chief Tom Carroll becomes chairman

Omnicom Group evp Troy Ruhanen is the new chief at TBWA, replacing Tom Carroll, who has been president and CEO since 2007, Omnicom confirmed. Carroll has been bumped to chairman. Jean-Marie…

July 9, 2014, 5:43 PM EDT

Who Says There Are Too Many Facebook Ads? Developing World Says More Brands, Please Global users find unique marketing

Kelly MacLean’s job as Facebook’s lead ad planner in emerging markets is to watch people watch ads. She travels to places like Brazil, Indonesia, South Africa to study the local…

July 2, 2014, 3:57 PM EDT

Annalect Taps Wunderman's Samardzija as Analytics Chief Has done data-centric work for brands like Nokia, Coca-Cola and Sony

Annalect has named longtime Wunderman exec Slavi Samardzija chief analytics officer at the Omnicom Group’s data and analytics unit. Samardzija had been with the WPP company since early 2000 and…

June 25, 2014, 12:25 PM EDT

Sir Martin Sorrell Speaks From the Croisette on Publicis-Omnicom and Content And keeping an eye on the World Cup

CANNES, France—WPP CEO Sir Martin Sorrell, in a sitdown with Adweek in the sun-dappled MediaCom suite at the Martinez hotel, continued his dissection of the failed Publicis-Omnicom merger. "It didn't do…

June 20, 2014, 3:24 AM EDT

Google Opens Exclusive Video Ad Market for Select Publishers and Brands Only premium need apply

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad…

June 4, 2014, 1:04 PM EDT

We Play Matchmaker for Merger Candidates AMC, Scripps and IPG New report lists media and ad companies as likely targets

Who's next? The recent spree of mergers and acquisitions doesn't appear to be at an end, at least not to the market-watchers at Barron's, who listed Mad Men and Walking…

May 27, 2014, 5:04 PM EDT

Twitter, Omnicom Deal Combines Mobile Ad Forces Media agency commits $230 million, report says

Twitter and Omnicom struck an ad deal today, sources confirmed for Adweek. Omnicom Medial Group is set to spend up to $230 million marketing on the messaging platform over the…

May 27, 2014, 12:13 PM EDT

LinkedIn's Roadshow Heads to Cannes With a new slate of ad offerings, a social network goes deal-making on the Riviera

The Cannes Lions festival has become a tech playground, and LinkedIn has embraced the event to strengthen its industry ties. At last year’s festival, agencies and brands still demanded improved products…

May 20, 2014, 6:16 AM EDT

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