Topic: Nielsen ratings
With just six weeks to go before the 2012-13 broadcast season comes to a shuddering halt, one of the last remaining premieres has exploded on the launch pad. According to Nielsen…
Like a strip mall that houses an endless succession of failed take-out restaurants, some time slots are seemingly doomed to failure. And unfortunately for ABC, its Sunday 10 p.m. hour…
With just two nights remaining in the period, CBS is on track to win its first February sweeps in 15 years. Per Nielsen live-plus-same-day ratings for the period spanning Jan. 31…
Viewers may have been divided on first-time Oscars host Seth MacFarlane, but the Family Guy auteur appeared to have struck a chord with Nielsen households. According to true fast national data…
The longer the Viacom/DirecTV dispute goes on without an agreement—and it's in its first full week now, which is a very long time for this sort of thing—the more likely…
Nielsen’s cross-platform campaign measurement service, in beta since April, may be getting a boost with the company’s Vizu acquisition, announced today. Vizu’s ad measurement and optimization technology will be incorporated…
If the ratings for the U.S. Olympic Team Trials are any indication, NBC is on track to put up some huge deliveries in London. According to Nielsen fast national ratings, NBC…







