Topic: Nfl
Specs Age 37 New gig Host, CBS Sports Radio Old gig Analyst, NBC’s Football Night in America After doing television for years, how do you find talk radio different? It’s not just a sound bite.…
The Harbaugh brothers may not have seen it coming, but Visa did. Back in the fall, the company broke two ads from TBWA\Chiat\Day advertising its Visa NFL Fan Offers program.…
The going rate for 30 seconds of airtime in Super Bowl XLVII was a little shy of $4 million, and if recent trends are any indication, this year’s broadcast also…
While the National Football League remains the last great reach vehicle for advertisers, ratings for regular-season broadcasts were down slightly from 2011. According to Nielsen live-plus-same-day data, the 101 games televised…
NFL Network’s beefed-up slate of live Thursday Night Football broadcasts put up record numbers, averaging 6.35 million viewers over the course of 13 games. According to Nielsen live-plus-same-day data, TNF delivered…
Weeks after expressing his support for a switch to a new ratings currency that would include seven days of time-shifted deliveries, Les Moonves is now predicting that the change will…
While millions of turkey-glutted couch jockeys tuned in for the three national NFL broadcasts on Thanksgiving Day (Nov. 22), ratings were either down or failed to meet advertisers’ expectations. Per Nielsen…
On Thursday, tens of millions of Americans woozy on tryptophan and cranberry sauce will mark a brand new Turkey Day tradition, as NBC presents the first NFL game to be…
Specs Who Co-CEOs Jon Cohen (l.) and Rob Stone What Marketing and PR agency Where New York offices When it comes to mixing music with marketing, Cornerstone may be king. This summer it created…
Specs Age 38 New gig Contributor to ESPN’s Sunday NFL Countdown Old gig Comic prognosticator, Fox’s NFL Sunday So, what sort of role are you going to play on Sunday NFL Countdown? I’d like to…
