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Topic: Newell Rubbermaid

BBH, PHD Take Global Lead on Newell Rubbermaid

Creative, media consolidation affects dozens of agencies

Newell Rubbermaid is consolidating its lead global agency roles for advertising and media buying. Bartle Bogle Hegarty will lead creative for the conglomerate out of its New York office, with help from the…

Newell Rubbermaid Enlists Influenster

CPG giant boosts social cred with campaign

Consumer goods giant Newell Rubbermaid is running a campaign this month for its fashion accessories brand Goody Hair via Influenster after a promising six-week test on the social-sharing site late…

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