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Topic: Netflix

Netflix Creates the Best Worst Website for Its New Cartoon, BoJack Horseman A disturbing flashback to the '90s Internet

Netflix has done quite a bit of clever marketing in its recent past, from the minimalist teasers for House of Cards to its fake listings for shows featured in Arrested…

June 3, 2014, 4:54 PM EDT

We Play Matchmaker for Merger Candidates AMC, Scripps and IPG New report lists media and ad companies as likely targets

Who's next? The recent spree of mergers and acquisitions doesn't appear to be at an end, at least not to the market-watchers at Barron's, who listed Mad Men and Walking…

May 27, 2014, 5:04 PM EDT

Why AMC Wants You to Watch the Whole First Episode of Halt & Catch Fire Early on Tumblr Show premieres June 1 on cable

If AMC's corporate strategy has embraced a single ethos over the last few years, it's that more people watching is better, period. So it's probably not a surprise that the…

May 20, 2014, 12:44 PM EDT

Why Classic Shows Are Vanishing From Netflix As fees soar, networks favor new content

Last October there was a brief (albeit furious) hue and cry over the departure of CBS’ long-running Angela Lansbury mystery series, Murder, She Wrote, from Netflix. It caused, as Jezebel’s…

May 18, 2014, 8:52 PM EDT

Korean Dramas Hook Millennial Viewers Who Speak Spanish and English DramaFever viewership jumped 440% in a year

Is Korean—even for those who need subtitles—the language of love? DramaFever, which claims to be the largest importer of prime-time soap-styled dramas from South Korea, would say so. The lion's share…

May 15, 2014, 9:20 AM EDT

Turner Upfront Slate Tries for Younger Viewers, Even Male/Female Split Deal with Comcast includes dynamic ads

Without Steve Koonin at the helm for the first time in years, Turner is giving the floor to head of programming Michael Wright this morning. The networks are shifting focus,…

May 14, 2014, 9:30 AM EDT

Netflix Books a Third Season of Orange Is the New Black Laura Prepon breaks the news on Instagram

It’s back to the slammer for Netflix, as the streaming service has renewed its prison dramedy Orange Is the New Black for a third season. Netflix has ordered another run of…

May 5, 2014, 4:36 PM EDT

DigitasLBi and SimpleReach Team for Comparative Metrics Give brands another option for campaign analysis

DigitasLBi and SimpleReach are creating the NewFronts Brand Content Index, which is designed to help brands figure out if their ads are making an impact in the digital space. The…

May 1, 2014, 3:22 PM EDT

Can't Figure Out What to Watch? Take a Spin With Netflix Roulette Developer gets streaming service's attention by refining results

Once you're done binging on Orange Is the New Black and Scandal, browsing Netflix can start to feel like rummaging through the discount DVD bin at Target. But now there's…

May 1, 2014, 9:55 AM EDT

Glam Media Rebrands as Mode Media and Takes On Netflix Debuts original programming initiative

Glam Media changed its name to Mode Media at its NewFronts event today in New York. Glam chief Samir Arora told Adweek prior to the presentation that the new moniker…

April 29, 2014, 1:00 PM EDT

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