Topic: Netflix

This Lifestyle Marketing Group Embraces Millennials' Diversity

Helps brands reach today's multicultural audience

Specs Who (L. to r.) Evp, CCO Ryan Ford; creative strategy director Jesse Nicely; founder Ted Chung; public relations vp Brianne Pins; client services vp Rona Mercado; president Seung Chung What Marketing…

Facetime: Carolyn Everson, Soledad O'Brien and Steve Martin Step Out for Spring

The week's hottest events

Media parties are heating up as spring turns into summer. The Effies and Tony Awards brought out big stars, while agency anniversaries and tributes celebrated success.

5 Reasons Why Orange Is the New Black Is This Summer’s Best Show

Drop everything, start binge-watching

This summer's TV lineup is packed with more than a hundred new and returning programs, but only a handful are truly worth your time. Last week, Adweek highlighted the season's…

Orange Is the New Black's Yael Stone on Binge-Watching, Podcasts and That Accent

Also, her favorite shows and social follows

Specs Name Yael Stone Age 30 Accomplishments Stars as Lorna Morello on Orange Is the New Black (Season 3 streaming Friday on Netflix) Base New York Twitter @YaelStone Adweek: What's the first information you consume in…

Orange Is the New Black's Latest Inmate Is a Character From a Virgin Ad Campaign

BBH sends its night owl to Litchfield

Last year, Virgin Media in the U.K. introduced an ad character who's literally a night owl, staying up late to binge-watch show after show on Netflix. Now, that owl—who goes…

No, Netflix Isn't Considering Running Ads. It's Just Testing Promos for Its Own Shows

Outrage at the streaming service was unfounded

Calm down, everyone. Netflix isn't suddenly following Hulu's lead and running ads as part of its service. Earlier today, the Internet virtually freaked out—i.e., reacted in its usual way—after a few…

'Married' Star Judy Greer Won't Get Sucked Into TV Binge-Watching

Instagram, however, is a different matter

Specs Age 39 Claim to fame Star of FX's Married (Season 2 premieres July 16); appears in Jurassic World (June 12) and Ant-Man (July 17); author of I Don't Know What You…

Why Networks Are Going for Broke This Summer

From binge-viewing to VOD, broadcasters offer big perks

For decades, the broadcast networks took the idea of summer vacation quite literally—programming reruns and other filler content from June through mid-September, much to the frustration of advertisers. Those days are…

Thanks to Mad Men and Avengers, Actress Linda Cardellini Knows How to Keep a Secret

Bloodline star didn't even tell her publicist about one recent appearance

Specs Age 39 Claim to fame Stars in Netflix's Bloodline; appears in The Avengers and Welcome to Me (both in theaters now); plays Sylvia Rosen on AMC's Mad Men Base Los Angeles Twitter @LindaCardellini What's…

Infographic: the Rise of Entertainment on Demand

Streaming is up. Downloads are down

If we've learned anything from the Digital Content NewFronts, it's that production of premium video content is exploding. More than 30 digital media companies are producing hundreds of hours of…