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Topic: Nestlé

Butterfinger Bets a Million on Manny Pacquiao to Beat Floyd Mayweather

A million Butterfinger Cups, that is

There's going to be some heavyweight marketing around the May 2 welterweight title fight between Manny Pacquiao and Floyd Mayweather. And Butterfinger is jumping early into Pacquiao's corner. The Nestlé brand…

Nestlé's 'Bra Cam' Catches People Stealing Glances, but There's a Fun Twist Ending

Getting an eyeful in London

Nestlé's Fitness cereal brand, which last year brought us the tweeting bra, has upped the ante with the hidden-camera bra. Watch below as a woman walks around London capturing footage…

DiGiorno Pizza Live-Tweeted The Sound of Music, and It Was Very Tasty

Brand's commentary comes fully baked

On Thursday night, as millions tuned in to see Carrie Underwood ambitiously take on the role of Maria von Trapp, croon about the hills being alive, and make children's clothing…

Nestlé Puts GPS Trackers in Candy Bars for Golden Ticket Style Contest

Willy Wonka would be proud

Nestlé's "We Will Find You" campaign sounds more like a threat than a marketing stunt, but it's not quite as Orwellian as the name would imply. Six Nestlé chocolate-bar wrappers…

Nestlé Clarifies: Pedobear Is Not Our New Advertising Mascot

Company pulls Instagram photo from Facebook

The only thing creepier than the context surrounding Pedobear is the amount of times he shows up in otherwise legitimate products and services. This time it's Nestlé, which had to…

Pet-Food Brand Makes TV Commercial Only Dogs Can Hear

But are they buying it?

Nestlé Purina PetCare tosses Fido a bone in a European TV spot for its Beneful pet food that features a high-pitched sound, like a dog whistle, that only dogs can…

Rob Lowe Mocks Hollywood Horror for Butterfinger

After almost 30 years of churning out Hollywood flicks, Rob Lowe has more insight than most into the behind-the-scenes shenanigans of the movie business. For the past two months, he's…

British 'kidults' resurrect Milky Bar ad jingle

Nestlé UK is looking for "kidults" to impersonate their Milky Bar Kid character for an upcoming campaign put together by the Santo agency to pitch their new raisin-and-biscuit Milky…

Break me off a piece of that orangutan hand

Orangutan fingers make for a great mid-afternoon snack. Crunchy on the outside, gooey and bloody in the middle. This little shock PSA is from Greenpeace, which is trying…

Shawn Johnson risks life to sell a candy bar

Check out Shawn Johnson doing a backflip over a hurtling bobsled in the Nestlé Crunch video above. The press materials suggest that "gymnastics sites have been abuzz with close fans…

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