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Topic: NBA Playoffs

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Q2 TV Sales Up 6 Percent to $18.4 Billion Cable soars 15 percent, while broadcast improves 5 percent

Favorable year-ago comps and a whole bunch of additional NBA playoff games helped lift second-quarter TV ad sales revenue by 6 percent to $18.4 billion. According to a new report from…

September 9, 2013, 1:11 AM EDT

Fast Break: TBS to Air Final Four in 2014 College hoops title game shifts to cable in 3 years

After three years of sharing the rights to the NCAA Men’s Division I National Basketball Tournament, CBS and Turner Sports have agreed to accelerate their transition game. Beginning in March…

May 7, 2013, 11:08 AM EDT

TNT Tips Off NBA Playoffs With Rihanna Turner net preps big promo push

With the curtain set to go up on the 2013 NBA Playoffs, Turner Sports is priming the promotional pump with a little help from Rihanna and the Crossroads of the…

April 19, 2013, 5:55 PM EDT

Hoops Helps TNT to a Q2 Ratings Triumph Turner network holds off USA with key audiences

A record turnout for its coverage of the NBA Playoffs secured a big second-quarter ratings win for TNT, which held off rival USA Network across all the top TV demos. According…

June 28, 2011, 6:19 PM EDT

NBA Ratings, Tempers Heat Up for TNT in Miami Big numbers, bad words in hoops showdown

Ratings for TNT’s coverage of the NBA Eastern Conference Finals have been weirdly consistent thus far, hovering at around the 11 million mark for each of the three broadcasts. Last night’s…

May 24, 2011, 6:43 AM EDT

TNT Bulls Into Eastern Conference Finals Chicago-Miami opener draws record cable crowd

The NBA Eastern Conference Finals got off to a blazing start on TNT, as Game 1 of the Miami Heat-Chicago Bulls series earned the largest audience ever for a cable…

May 19, 2011, 6:25 AM EDT

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