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Topic: National Geographic

So Starbucks Is Really Good at Instagram Videos, Too Coffee chain headlines the week's top brands

Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition. The Seattle-based brand has shown rare ability…

October 3, 2014, 8:01 AM EDT

The 10 Hottest Branded Instagram Videos of the Week Benefit Cosmetics sexily focuses on bottoms to get to the top

Benefit Cosmetics has gotten to the bottom of at least one way to rock an Instagram video—by playfully featuring the derrieres of a cute young lady in a baton twirler's…

September 12, 2014, 2:10 PM EDT

National Geographic Ranked No. 1 in Social Media Among Publishers Visual storytelling boosts brand

National Geographic is the king of the social media jungle, according to a top 10 list released by Shareablee. The New York-based digital data company has ranked NatGeo as the most…

August 18, 2014, 12:13 PM EDT

Hollister's Instagram Strategy Gives Hope to Social Retail Gains traction with music clips

While sports marketers continue to be mainstays in the Adweek/Shareablee top 10 brands on Instagram video weekly chart, Hollister is a rare retailer to garner a slot in our rankings. The…

July 18, 2014, 12:39 PM EDT

World Cup Helps FC Barcelona Win Big on Instagram Social video rankings favor sports and simplicity

While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge…

July 10, 2014, 12:48 PM EDT

Instagram Users Show Their Love of World Cup Soccer They also underscore the randomness of the Internet

The Internet just fails to make sense sometimes, and this week's Adweek/Shareablee top 10 brands using Instagram video represents another example of its random nature. While it's not at all surprising…

July 3, 2014, 1:03 PM EDT

Fast Company Wins Top Honor at National Magazine Awards The New Yorker leads in total wins with four Ellies, followed by New York with three

More than 600 magazine editors gathered in New York tonight for the 2014 National Magazine Awards, where the best writing, design, photography and digital content from the past year were…

May 1, 2014, 10:16 PM EDT

ASME Announces 2014 National Magazine Award Nominees Condé leads the pack with 30 nods

The American Society of Magazine Editors released its list of finalists for the 2014 National Magazine Awards (or “Ellies,” as they’re known in the industry) today, and with a total…

March 27, 2014, 12:00 PM EDT

WPP Buys Mobile Firm That Built NPR and NatGeo's Cool Apps Bottle Rocket's 2013 revenue reached $17 million

WPP made its second investment in a mobile company since August, acquiring notable apps maker Bottle Rocket for an undisclosed sum. The holding company said Bottle Rocket—which has a bevy of…

November 8, 2013, 1:05 PM EST

More Than Half A Million Magazines Created on Flipboard 2.0 (So Far) Esquire proves especially popular

It’s been two weeks since the release of Flipboard 2.0, which gave users the ability to create their own custom magazines using repurposed content. Today, Flipboard released a spiffy infographic…

April 11, 2013, 5:53 PM EDT

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