Topic: My Little Pony
Type
Hasbro Transforms
Between a strong video game franchise and growing success at The Hub, Hasbro's big screen missteps might not matter that much
For Hasbro, the last few years since Michael Bay’s first Transformers have been something of a slow-motion rebrand, in which the toy maker has decided to be an intellectual property…
Discovery's The Hub Ponies Up
The network, a joint venture with Hasbro, sees redux of Gen X-targeted kids shows as a way to appeal to today's young demos
Under her cardigan, Margaret Loesch is wearing a black T-shirt with a cartoon pony on it. The pony, eyes closed, smile wide, appears to be cheering in a moment of…
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