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Topic: Music

Beastie Boys Countersue GoldieBlox, Seeking Profits Earned Off Viral 'Girls' Ad Legal fight continues over fair use issue

The fair-use fight between Beastie Boys and GoldieBlox isn't over. After sparring several weeks ago over the unauthorized use of the Beasties song "Girls" in a GoldieBlox commercial that went viral,…

December 11, 2013, 10:27 AM EST

These Talented Cats Have Finally Created a Pop Song That's Intentionally Poopy Litter service's Pussycat Dolls parody

How do you get people around the world talking about a Dutch subscription service for disposable cat litter? Why, you create a music video featuring glamorous costumed kitties parodying the…

December 10, 2013, 11:16 AM EST

GoldieBlox Deletes Beastie Boys Song but Not Without a Few Choice Words for the Band Saga ends on non-apology

GoldieBlox went from hero to zero in one short week, putting our ad-loving hearts through a roller coaster of emotions. Now, it's belatedly making amends by removing its parody of…

November 27, 2013, 10:19 AM EST

'Tryptophan Slow Jam' Video Is Easily the Strangest Thing Century 21 Has Ever Done Mullen's sleeper hit

Century 21 and its agency, Mullen, have been doing some offbeat stuff together lately—pretending to sell Walter White's house on Craigslist; urging Twitter's mascot to upgrade to a bigger birdhouse…

November 25, 2013, 2:12 PM EST

Beastie Boys, GoldieBlox Fight Over 'Girls.' Is It Copyright Infringement or Fair Use? Rain on the parade

UPDATE 2: The Beastie Boys released this statement Monday:     Like many of the millions of people who have seen your toy commercial "GoldieBlox, Rube Goldberg & the Beastie Boys," we…

November 24, 2013, 9:15 PM EST

This Shop Is Creating Films for Google Glass Decon’s focus on content creation attracts both brands and media

Specs Who Partners, from left: Sacha Jenkins, svp of culture and entertainment; Peter Bittenbender, co-founder and CEO; Alma Geddy-Romero, vp of development; Misha Louy, executive producer; and Jason Goldwatch, co-founder, director,…

November 20, 2013, 10:33 PM EST

Live Events Are King for Getting People to Recommend and Buy Brands Music makes people feel the most positive

Word-of-mouth marketing may be the hot new trend, but when it comes to getting people to recommend a brand, nothing gets people talking up a brand like live experiences do,…

November 13, 2013, 6:16 AM EST

Facebook Music App Gets Jack In The Box Jumping Absolut also has tested the marketing feature

Jack In The Box has launched a Facebook app that lets viewers search for tunes and click through to Spotify—if they are signed up with the digital music service—to get…

October 16, 2013, 11:54 AM EDT

Alison Gold's Insane 'Chinese Food' Video Is the New Rebecca Black's 'Friday' Panda Express gets a shout-out

Patrice Wilson, the guy who gave us Rebecca Black's "Friday" video, is back to his trolling ways with another ludicrously awful production starring a teen singer—Alison Gold's video for "Chinese…

October 15, 2013, 8:51 AM EDT

Eminem's 'Survival' Music Video Is a Four-and-a-Half Minute Ad for Call of Duty: Ghosts Interscope-Activision deal

As we've mentioned before, Activision and Interscope brought together two of its juggernaut franchises—Call of Duty and Eminem—for a cross-marketing push promoting the game's new Ghosts title and the rapper's…

October 8, 2013, 2:44 PM EDT

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