Topic: MTV
I don't know if you've heard, but various television networks are having these upfront presentations, and they range from entertainingly professional industry demonstrations with some expensive production flourishes to utter bacchanals. The broadcast…
"This is where Justin Bieber got his start," MTV's on-air personality Sway Calloway reminded the audience at the network's upfront presentation on Thursday evening. As the TV world's broadcast presentations get…
Viacom, the owner of Comedy Central, MTV, BET, VH1, Nickelodeon and movie studio Paramount, now has a blog. Initial posts at blog.viacom.com are fairly promising by corporate blog standards, with a…
Television may soon regain its place as a social linchpin—at least for those in MTV's youth demographic. Gone (for the most part) are the days when family members would gather…
The soft scatter market has taken a bite out of Viacom’s wallet, as the entertainment conglomerate reported a 3 percent drop in advertising dollars in the last quarter of 2011. In…
Television is a football-delivery mechanism that occasionally transmits the odd episode of NCIS, so it should come as no surprise that National Football League and college games accounted for the…
In Vice Media’s continuing effort to transform itself from a fringe youth magazine into what its founders hope will be a global media empire, the company is now poaching from…
Every day, our global community faces an endless list of serious issues, from famine to poverty to global warming. Now, evidently as part of an MTV campaign, Twilight star Nikki…
Viacom Chairman Sumner Redstone can thank Snooki for a strong quarter. On Friday, the morning after the season premiere of MTV’s Jersey Shore, Viacom reported a 37 percent earnings increase…
Adweek: When you came in, what was working at MTV and what wasn’t? Stephen Friedman: Two and a half years ago, we were still programming for Generation X, when this massive…
