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Topic: Movies

Hunger Games Campaign Brings Rebel Salute to Billboards Worldwide

For final installment, revolution is everywhere

The Hunger Games: Mockingjay Part 2, the next installment in the blockbuster movie series, will hit theaters in the fall, and by then, we'll all be revolutionaries. That's the idea behind…

This Horror-Movie Stunt Vandalizes Other Ads, Giving the Models Bloody Eyes

Grim (and illegal) but clever

Chicago Portfolio School student Paul Feldmann doesn't have a huge marketing budget for his short film Something's Coming to Get Us, so he made up for it the best way…

Brooklyn Film Festival's New Ads Couldn't Be More Scornful of Hollywood

TBWA animations keep it real

Will the Brooklyn Film Festival ever go Hollywood? Fuggedaboutit! Four short, simple animations by TBWA\Chiat\Day deliver the message that the New York borough and its festival of independent films, which runs…

National CineMedia Sees the Future of Advertising at the Movies

Moviegoers can't skip ads

National CineMedia (NCM) had a message for brands and media agencies attending its upfront event at AMC's Lincoln Square Theater in New York today: TV is dead. Specifically, the audience for…

Crazy Youngsters Break Out in a Worldwide Dance Party for Pitch Perfect 2

Fan service with a social edge

Never underestimate the promotional power of feel-good fan service. More than 100 fans were featured out of a whopping 1,500 total submissions for this Pitch Perfect 2 promo. Together they created…

Stan Lee Gets a Starring Role in Audi's Short Film About His Famous Cameos

Directed by Kevin Smith

Stan Lee gets more than a bit part, for a change, in this great Audi tie-in to The Avengers, as he plays the part of the world's greatest cameo actor.…

Samsung Crafts an Avengers VR Experience You Can Try Right Now on Your Phone

72andSunny helps steer Marvel partnership with Galaxy S6

Virtual reality is great for getting closer to things. And for so many young people, it doesn't get much better than getting close to celebrity athletes and superheroes. 72andSunny's new Samsung…

David Hasselhoff Reaches Peak Self-Parody in Promo for Kung Fury

Film is sure to #TakeHoff

Dinosaurs, fingerless gloves, punks, skateboards, hacking and traveling back in time to try to kill Hitler. It's everything you ever loved about the '80s in one film—now including David Hasslehoff. Kung…

Waiting for Pitch Perfect 2? These Girls Singing About Leg Hair Will Tide You Over

Meet Schick and Skintimate's 'Basic Pitches'

There's still about a month before Universal Pictures' Pitch Perfect 2 opens. But don't worry, aca-awesome fans, here are some fetching young things with bright smiles, legs for days and…

Ava the Robot Goes From Tinder to LinkedIn, and Will Now Schedule Meetings for You

Meet your next personal assistant

Ava, the artificial intelligence from the movie Ex Machina who famously punked Tinder users during South by Southwest, isn't interested only in dating. She also has a business side, it…

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