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Topic: Mother

A-B on Super Bowl: Time to Launch Products Two brand extensions follow Bud Light Platinum last year

For Anheuser-Busch, the Super Bowl has morphed into a day for new product launches. Last year, the brewer launched Bud Light Platinum on the big game, and this year, two other…

January 11, 2013, 12:00 AM EST

Top 10 Commercials of the Week: Oct. 26 - Nov. 2 FEMA's teachable moment, Call of Duty's all-star cast, and Megan Fox's scientific genius

This week, Hurricane Sandy and Halloween vied for our attention, brands got into heavy metal, and a famous former NYPD detective wants to make sure you know what you're dealing…

November 2, 2012, 7:09 AM EDT

Megan Fox, Biology Wiz, Speaks to Dolphins in Latest Acer Ad Actress reveals her hidden talents

Megan Fox … one of the greatest scientific minds of our time? Seems unlikely, which is the whole joke of the actress's new commercial for Acer laptops. In the spot,…

October 31, 2012, 9:22 AM EDT

The Spot: TV's Best Friend Mother introduces second-screen app Zeebox in quirky ads celebrating other great partnerships

IDEA: Cookies and milk. A prom queen and her limo. A slow-running teenager and a horror-movie monster. Some things were meant to be together. You can add Zeebox and your…

October 30, 2012, 4:57 AM EDT

Ad of the Day: Ikea Neither child nor beast can deny the thrill of cooking, eating and entertaining together

Mother in London launched a new campaign for Ikea in the U.K. and Ireland last week titled "Entertaining." The first spot is a music video called "Playin' With My Friends"…

October 25, 2012, 2:29 PM EDT

Déjà Vu All Over Again Agencies once more are chasing Burger King's business. But are they fighting over crumbs?

There’s no question that Burger King is a major brand that needs marketing help as it tries to reverse a market share decline. But are the agencies dancing with BK…

October 22, 2012, 12:02 AM EDT

New Ikea Commercial Is Full of Colorfully Colorful Colors So long, drab white apartment

Is Ikea selling theatrical lighting fixtures now? They're easily the most prominent part of this new British ad from Mother London that shows off the Swedish furniture retailer's colorful (super,…

September 12, 2012, 2:12 PM EDT

Top 10 Commercials of the Week: Aug. 24-31 These spots destroyed property, ran for beer and made muscle music

This week, a tablet computer became a child's playground, Eddie Money went from rock 'n' roll to bittersweet, and Jack Bauer executed some moves in the kitchen (presumably after saving…

August 31, 2012, 10:09 AM EDT

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