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Topic: Mother

James Patterson Tells Us Why He's Selling a Self-Destructing Book for $294,038 Stunt also includes digital copies that vanish in 24 hours

Adman turned best-selling author James Patterson often creates TV ads to promote his books. But for the launch of his latest novel, Private Vegas, he turned to ad agency Mother…

January 21, 2015, 1:39 PM EST

Man With Large Butt Struts and Twerks in 7-Inch Heels in Barmy British Ad MoneySuperMarket's latest lunacy

Some ads tug at the heartstrings and move viewers to tears. The newest spot for the British price comparison website MoneySuperMarket is not one of those. Dave steps out of his…

January 21, 2015, 9:06 AM EST

Your First Ikea Commercial of 2015 Is Strange, Soaring and Really Quite Lovely Dougal Wilson's bird shirts

Ikea's list of 2014 advertising triumphs is endless: the horny chairs for Valentine's Day; the awesome RGB billboard; the whirling-kitchen ad; the ethereal ode to sleep for Ikea beds; the…

January 7, 2015, 1:39 PM EST

U.K. Pharmacy Boots Celebrates Family in Its Quietly Lovely Christmas Ad Heartwarming moments on Boxing Day

John Lewis may have won Christmas with its penguin ad, but Mother London's holiday spot for British pharmacy chain Boots is an impressive stocking stuffer in its own right. Director Noam…

November 7, 2014, 1:33 PM EST

Has This Creepy Guy From Mother New York Been Stalking Your LinkedIn Profile? He may have a good excuse

Have you noticed a man named Donald Buscando looking at your LinkedIn profile? You'd remember him. He's wearing a beige turtleneck that somehow accentuates his eerily white teeth and his hair,…

April 22, 2014, 9:14 AM EDT

Chipotle Really Goes Back to the Start in Its First U.K. Ad Campaign Say my name

Mother London has cooked up Chipotle's first British campaign with print ads and posters that explain how to pronounce the burrito chain's name. "Chi-Pole-Tay," "Chi-Pottle" and "Shi-Pot-Lay" are wrong. (Now…

March 24, 2014, 10:01 AM EDT

Mother London Makes Its Own 'First Kiss' Parody … With Dogs Things get a little furry

The parodies of fashion brand Wren's super-viral "First Kiss" ad keep flowing in. Here's ad agency Mother London's entry—"First Sniff," starring a bunch of dogs. Stranger dogs tend to get pretty…

March 13, 2014, 3:31 PM EDT

Small Agency's Devious Recruiting Ads Invite You to Apply to Droga500 and MMMMother If you can't inspire them, confuse them

Droga5 is great and all, but it stands to reason, mathematically, that Droga500 would be one hundred times as awesome. Nail, a small agency in Providence, R.I., invokes the hallowed names…

February 25, 2014, 12:47 PM EST

Ikea Lights Up a Forest in Gorgeous Ad Celebrating Move to Energy-Efficient Bulbs Retailer goes inside out

Ikea planted lots of LED lamps in the woods for this 60-second commercial for the U.K. and Ireland touting the home-furnishing company's commitment to sustainability. Created by Mother London and director…

February 13, 2014, 11:58 AM EST

Young Ruffian Gets in the Holiday Spirit in Mother's Christmas Ad for Boots He's full of surprises

Joining the slew of British Christmas commercials, Mother London made this neat ad for pharmacy chain Boots, in which a surly-looking youth runs around town leaving gifts for people who've…

November 12, 2013, 12:28 PM EST

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