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Topic: Monster Beverage Corp.

Type
Will $2 Billion Monster Purchase Caffeinate Coke’s Sales? Soda maker buys 17% stake in energy drink brand

The Coca-Cola Co. has spent a reported $2.15 billion on a big share in energy drink maker Monster Beverage Corp. in a move to expand further into the energy drink…

August 15, 2014, 10:37 AM EDT

Senate Dems Pressure Energy Drink Makers to Stop Marketing to Teens Push companies to adopt stricter marketing guidelines

Energy drink makers Red Bull, Monster and Rockstar took a pounding Wednesday in a Senate commerce hearing about their marketing practices, which the senators argue are targeting children and teens. The…

July 31, 2013, 6:33 PM EDT

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