Topic: MillerCoors
Branded content has gotten plenty of attention as it's taken off online where the division between editorial and advertising real estate can be fuzzier (see: Forbes, The Atlantic, BuzzFeed, Gawker),…
IDEA: You always have a good time out on the town with your friends. But if one of them were a celebrity, things might be a little more interesting. Grooving…
Bud Light is kicking off the second year of its NFL sponsorship with a season-long campaign that focuses on the fan. The country’s top-selling beer will suit up for tonight’s season…
For Jim McGrath of the motorsports-themed dining chain Quaker Steak & Lube, flat-screen TVs dotting the walls used to be reserved for baseball and hockey games. Now, they’ve been transformed…
Anheuser-Busch InBev is brewing up a new reality show designed to boost the slumping profile of its flagship brand, Budweiser. Beginning Jan. 21, the one-hour competition series Bud United presents: The…
Anheuser-Busch InBev on Thursday blew some of the foam off its multimillion-dollar NFL sponsorship, saying that it would leverage the deal to help sell more Bud Light to pro football…
