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Topic: Michael Jordan

Ad of the Day: Michael Jordan Is Back for Hanes and Ready to Judge Your Piss-Poor Golfing Basketball legend marks 25 years as brand's spokesman

Michael Jordan is back on TV for Hanes, once again intimidating the hell out of the mere mortals graced by his presence. Previously, he was quietly judging his fellow first-class passenger,…

July 16, 2014, 12:38 PM EDT

Ad of the Day: Proud New Yorkers (and a Few Other Familiar Faces) Tip Their Hats to Derek Jeter Jordan Brand's round of respect for a retiring legend

Respect. That’s what Derek Jeter of the New York Yankees is about. Everyone from Tiger Woods and Michael Jordan to Yankee haters tip their caps to Jeter in an epic…

July 14, 2014, 8:30 AM EDT

9 Brands Halt Clippers Sponsorships After Owner's Racist Rants [Updated] CarMax, Virgin America, Kia, Mercedes-Benz and others won't stand with Sterling

UPDATED: Red Bull, Mercedes-Benz, Sprint and Corona stated that they are halting their agreements with the Los Angeles Clippers, too, according to reports this afternoon. The racist rants by Los…

April 28, 2014, 2:35 PM EDT

Jordan-Ali Rap Battle Scores on YouTube While VitalyzdTV's insane prank takes off

A look at the top of the VideoWatch/VidIQ charts reveals a few things: Epic Rap Battles of History continues to have a huge third season. But while a battle between…

December 10, 2013, 12:00 AM EST

Before You Bid, Take a Tour of Michael Jordan's $29M Mansion 54,000-square-foot house up for auction Nov. 22

If you were NBA legend Michael Jordan and looking to sell your Chicago-area mansion, how would you go about putting it on the market? Why not create an MTV Cribs-style…

November 8, 2013, 12:35 PM EST

What Is 'Mudvertising' and Why Are Marketers Diving In? It's not about winning

Most marketers wouldn’t want to have their names dragged through the mud. But not some brands. After years of prodigious growth, “mudventure” obstacle racing has oozed into the mainstream, with top brands…

May 27, 2013, 10:27 PM EDT

Jamie Barrett Doesn't Need to Brand His New Agency Work, not words

Specs Age 51 New gig Co-founder, cd, barrettSF Old gig Partner, ecd, Goodby, Silverstein & Partners What advice did Jeff Goodby and Rich Silverstein have about launching your own shop? What about Pat Fallon? Jeff…

March 10, 2013, 11:25 PM EDT

Majesco Skips Traditional Media Mix With NBA Baller Beats Grassroots push doesn’t move the needle on sales

As the Senate Commerce Committee begins to embark on a comprehensive examination of violent video games, one developer is offering a unique alternative to some of the more extreme forms…

December 20, 2012, 2:15 PM EST

Rare Tub of McDonald's McJordan Barbecue Sauce Sells for $10K Nasty bit of memorabilia dates from early '90s

Michael Jordan might not remember the McJordan burger, which graced Chicago-area McDonald's locations in the early 1990s, but clearly someone does, as an unopened gallon of the barbecue sauce designated…

October 16, 2012, 12:51 PM EDT

Public Health Groups Target Michael Jordan Gatorade Ad Ad features athlete during 'flu game'

A Gatorade ad showing Michael Jordan sipping the sports drink as he fights the flu and a 103-degree fever during the 1997 NBA Finals is taking Gatorade's health claims too…

May 8, 2012, 12:58 PM EDT

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