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Topic: McCann

Jose Cuervo Mixes a Margarita in Space and Parachutes It Back to Earth McCann takes tequila to new heights

Brands are obsessed with space, getting to space, and anything that's been to space. This week, it was Jose Cuervo's chance to boldly go where no tequila brand had gone…

February 27, 2015, 12:14 PM EST

Cannes Lions Says to Bring Your Worst Employees to the Festival Instead of Firing Them Because it's 'cheaper than severance'

Baffled about what to do with your worst-performing employees? Reward them with a trip to the Cannes Lions festival in the south of France this summer! That's the tongue-in-cheek message of…

February 23, 2015, 11:55 AM EST

Dumb Ways to Die Sings 'Deck the Halls' for the Holidays A dumbed-down version, of course

Holiday safety is the theme of the latest "Dumb Ways to Die" video from Metro Trains and McCann in Melbourne, Australia. Tangerine Kitty, which sang on the iconic original PSA from…

December 18, 2014, 9:32 AM EST

Ikea's Christmas Experiment Sweetly Shows That Kids Want So Much More Than Toys Letters to their parents

Yo, grinches. I challenge you not to tear up, just a little, as you watch "The Other Letter," a holiday video from Ikea created by McCann Spain. Young children are asked…

December 15, 2014, 11:23 AM EST

'Dumb Ways to Die' Returns With a Trick-or-Treat Halloween Special No one is safe when the ghouls come out

"Dumb Ways to Die," the famed Australian train-safety campaign from 2012, has done a couple of encores for special occasions. First it did a Valentine's Day ad. And now it's…

October 30, 2014, 11:22 AM EDT

Nestlé's 'Bra Cam' Catches People Stealing Glances, but There's a Fun Twist Ending Getting an eyeful in London

Nestlé's Fitness cereal brand, which last year brought us the tweeting bra, has upped the ante with the hidden-camera bra. Watch below as a woman walks around London capturing footage…

October 9, 2014, 7:56 AM EDT

This Epic Front-Yard Dildo Battle Suddenly Becomes a Pretty Amazing PSA Sex toys always sell

Don't you just love an epic dildo battle? Well, yeah, as long as it's not your kid waving them around the front yard. This new ad from McCann New York is…

June 26, 2014, 4:09 PM EDT

Lucky Charms, the World's Rainbowiest Cereal, Comes Out Big for Gay Pride Month Are you #LuckyToBe?

Sometimes the best thing a brand can do is lean into the conversation that's already going on around it. And that's exactly what Lucky Charms, a brand that some people…

June 9, 2014, 10:50 AM EDT

Coke Plays Peacemaker in Another War: the Milan Soccer Rivalry Machines let you buy sodas for opposing fans

Here's an amusing bit of mischief. Coca-Cola brought together fans on both sides of one of Italian soccer's fiercest rivalries by making them give each other sodas. "Fair Play Machines," a…

May 12, 2014, 9:35 AM EDT

Jose Cuervo's Larger-Than-Life Story Retold in Miniature A detailed tribute to tequila's most interesting man

Jose Cuervo literally bottles up its history in this campaign from McCann New York. The effort, which includes a TV spot and smartphone app, centers on intricate dioramas from animation studio…

April 29, 2014, 11:39 AM EDT

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