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Topic: Mccann Erickson

McCann Erickson Working Again On Verizon Wireless Spots Carrier left agency in 2010

McCann Erickson has quietly been picking up creative assignments for Verizon Wireless, an account that left the Interpublic agency in 2010 for Dentsu’s mcgarrybowen. The latest work from McCann, “Map Gallery,”…

November 26, 2013, 2:17 PM EST

Mitchell Caplan Joins Olson as CMO Formerly with McCann, Y&R

Olson, in its bid to become a national player, has added another New York ad executive to top management: Mitchell Caplan, the former chief marketing officer at McCann Erickson and…

November 15, 2013, 12:52 PM EST

Deutsch Back on J&J Roster With Acuvue Past client link

Past client connections at Johnson & Johnson paid off for Deutsch as it picked up Acuvue from corporate Interpublic sibling McCann Health. Ashley McEvoy, who was named company group chairman of…

October 31, 2013, 11:12 AM EDT

Meet 4 Agency Execs With British and European Roots That Are Based in N.Y. Is there a shortage of high-level U.S. talent?

‘If I can make it there, I’ll make it anywhere ...’ The timeless lyrics sung by the Chairman of the Board hold a particular relevance to the agency world. Helming the…

October 14, 2013, 10:05 PM EDT

McCann, UM Win Lockheed Martin Beat finalists Arnold, Doremus

Lockheed Martin tapped McCann Erickson in New York and Interpublic sibling UM to handle global advertising and media responsibilities, sources said. Last year, Lockheed Martin spent nearly $4 million in measured…

October 8, 2013, 10:57 AM EDT

McCann Gets Pillsbury Business [UPDATED] Takes a bite out of Saatchi's General Mills portfolio

In a roster shop move, General Mills has hired McCann Erickson to work on its Pillsbury brand, which Saatchi & Saatchi has handled since 2003. McCann and Saatchi declined to comment.…

August 14, 2013, 10:34 AM EDT

Ad of the Day: Kiefer Sutherland Sells It in Noir for Jose Cuervo Drink tequila, get a tattoo, play the pipa

Kiefer Sutherland has some advice for you. It's odd to see a Cuervo spot like this tight, minute-long McCann commercial noiring it up—that always seems like a whiskey thing to me,…

August 7, 2013, 2:52 PM EDT

Ship My Pants Helps Draftfcb Keep Creative Lead on Kmart As with media review, incumbent wins

Draftfcb has retained its lead as creative agency for Kmart after a protracted review that kicked off in January. In the end, the agency bested corporate Interpublic sibling McCann Erickson and…

August 5, 2013, 12:03 PM EDT

Here's Who May Gain From Publicis-Omnicom Client Fallout With wide agency rosters, big marketers have options

As questions about marketer conflicts hover over the Publicis Omnicom Group deal, creating the real prospect of client fallout, rival agencies already working for such marketers seem best positioned to…

July 30, 2013, 4:40 PM EDT

A Closer Look at Potential Conflicts at Publicis Omnicom Will marketers be more forgiving than in the past?

How much client-conflict fallout will the blockbuster Publicis-Omnicom deal really spawn? Even Omnicom CEO John Wren himself said he anticipates that some conflict-related "difficulties" will grow out of the merger. Still,…

July 30, 2013, 11:00 AM EDT

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