Topic: Matthew Broderick

Type

Super Bowl Ads Generate $11 Million in Free Media Impressions Kantar Video study sees huge upside in postgame play By Anthony Crupi

Online views have effectively returned a huge chunk of Honda’s Super Bowl investment, as the automaker earned itself some $4.42 million in free media impressions in the three days after…

February 13 2012

Matthew Broderick: Why I Agreed to Do the Ferris Bueller Ad 'It took a little time' to say yes, he admits By Tim Nudd

Matthew Broderick has spoken out about his decision to mimic his old Ferris Bueller character for Honda's upcoming Super Bowl commercial, admitting he wasn't sold on the idea at first.…

January 31 2012

Bueller? Bueller? The Story Behind Honda's Matthew Broderick Ad Who thought of Ferris, and why no Cameron? By David Griner

Honda's pitch-perfect homage to Ferris Bueller's Day Off has quickly become one of the most talked-about Super Bowl ads in recent history—and it hasn't even aired on TV yet. As…

January 30 2012

Honda Unveils Ferris Bueller Ad, and It Is Awesome Extended version is full of hidden references to the movie By Tim Nudd

This is going to be a huge crowd-pleaser on Sunday. After auto blog Jalopnik blew the lid off the teaser ad last Friday, Honda has released its Ferris Bueller spot…

January 30 2012

Ferris Bueller to Return in the Super Bowl, but for Whom? Mystery teaser is reportedly for Honda By Tim Nudd

So, this mysterious Super Bowl teaser popped up on YouTube today, with Matthew Broderick reprising his role as Ferris Bueller, 26 years after his fateful day off. Says the YouTube…

January 26 2012