Is IAC, Owner of Tinder and Match, Ready to Dump Dating Sites?

Investors worry as free, niche services flood marketplace

Despite pressure from investors to sell off the company's dating sites and hookup apps, executives at IAC’s The Match Group remain committed to the market, reports The New York Times. Investors'…

Rescue Campaign Puts 10 Abandoned Dogs on Tinder, Gets 2,700 Matches in a Week

Creative idea from BBH interns

Turns out, you can find puppy love on a dating app. Literal puppy love is on offer through Tinder thanks to a New York animal shelter and marketing interns at…

GroupMe Joins Foursquare in Skipping SXSW

No more free grilled cheese, folks

While South by Southwest Interactive is expected to be a marketing extravaganza next weekend, it's becoming clear that prominent members of tech's Who's Who have other plans. "We're not holding any…

5 Great Snapchat Ideas for Big Brands

Best-of concepts from 583 social creatives

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded community to contribute ideas for major brands. Five-hundred-eighty-three creative folks quickly…

Facebook Pushing Further Into Search Ads

Testing Sponsored category with ads from Disney, Zynga,

Is Facebook pushing further into Google's territory? It sure looks that way, as the company has quietly begun rolling out more search-driven advertising, including a new category of Sponsored search ads. Last…