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Topic: The Martin Agency

Tegan and Sara Sing the Latest Oreo Commercial, and It's Pretty Great Cookie's new flavors, though? Hmmm

I never thought I'd hear Tegan and Sara in an Oreo commercial, but I also never thought Tegan and Sara would make bouncy dance pop, so everything's up in the…

February 4, 2014, 1:46 PM EST

Arby's Finds a New Lead Agency Fallon succeeds Crispin

Arby's has found a new lead agency. Fallon has landed creative responsibilities on the fast food chain after a review, Arby's has confirmed. The other finalists were The Martin Agency and…

January 21, 2014, 9:59 AM EST

Mike Hughes of The Martin Agency Dies at 65 Beloved leader pens his own obituary as final blog post

Cancer has claimed another one of advertising's good guys. Mike Hughes, the patriarch, president and ultimate creative leader of The Martin Agency, died Sunday of lung cancer, some 15 years after…

December 15, 2013, 6:37 PM EST

Adweek's Top 5 Commercials of the Week: Dec. 6-13 Holiday cheer, gender roles and thrill rides—vote for your favorite spot

Santa may still be warming up his reindeer, but brands are already knee-deep in drifts of Christmas cheer.  Three of our picks this week are holiday spots. The other two are…

December 13, 2013, 10:16 AM EST

The 10 Most Watched Ads on YouTube in 2013 These supervirals earned your attention instead of just paying for it

Going viral. It's become a kind of holy grail in advertising—manufactured by consumers, demanded by clients, parodied by agencies. But in a given year, only a handful of spots break…

December 11, 2013, 8:18 AM EST

The 10 Best Ads of 2013 The year's greatest triumphs in concept and craft

It was a year for thinking big, and spreading the wealth. Advertisers continued to move well beyond the 30-, 60- and even 90-second spot in 2013, as two of our…

December 9, 2013, 10:10 PM EST

Ad of the Day: Oreo's Holiday Song About Balls Is a Real Treat at Just the Right Time Jinx to the rescue

Let's get something out of the way first: Oreo cookie balls are not an actual Oreo product. They are, according to the Internet, a homemade delicacy involving crushed Oreos that…

December 6, 2013, 2:05 PM EST

3 Shops Reach the Finals of the Arby's Review Winner will succeed Crispin Porter + Bogusky

Arby's has narrowed its search for a creative agency to three shops, after meeting with six agencies earlier this week. The finalists are Fallon in Minneapolis, BBDO in Atlanta and The…

November 22, 2013, 11:29 AM EST

Ad of the Day: JFK Library Brings the Man's Legacy Vividly to Life 50 Years After His Death The Martin Agency and Tool's latest immersive site

It's understandable that most Americans who were alive on Nov. 22, 1963, remember where they were and what they were doing when they leaned that John F. Kennedy, the nation's…

November 19, 2013, 12:30 PM EST

Mitchell Caplan Joins Olson as CMO Formerly with McCann, Y&R

Olson, in its bid to become a national player, has added another New York ad executive to top management: Mitchell Caplan, the former chief marketing officer at McCann Erickson and…

November 15, 2013, 12:52 PM EST

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