Lotteries | Adweek Lotteries | Adweek

Topic: Lotteries

Giant Balls Float Down the River Thames in British Lottery Stunt Pushing their luck

If you thought the giant rubber duck that drifted down the River Thames last year was a ballsy advertising stunt, check out the 26-foot-high, inflatable, lighted Lotto balls the National…

October 8, 2013, 8:41 AM EDT

Winning the New York Lottery Makes You Exactly as Funny as Andy Richter Pay him to write jokes for you

Two fairly amusing New York Lottery commercials from DDB New York illustrate just what it means to be "that kind of rich." In one spot, a lottery millionaire spends big…

February 6, 2013, 10:08 AM EST

Bad Gifts Make Good Comedy in Georgia Lottery's Holiday Ads Five friends deconstruct their crappy presents

You know how, when someone gives you a horrible gift, you lie and say it's the perfect thing? Don't you wish could just exclaim, "Are you seriously trying to insult…

December 11, 2012, 3:49 PM EST

Holiday Cheers vs. Jeers as Pennsylvania Lottery Remakes 20-Year-Old Christmas Ad Beloved spot reshot frame for frame

Nothing says happy holidays like killing off a much-loved old commercial and replacing it with something almost identical yet totally different. The Pennsylvania Lottery has updated its "12 Days of…

December 10, 2012, 10:14 AM EST

New York Lottery Lights Up NYC Bus Shelters for the Holidays DDB puts 1,800 colored bulbs in each ad

DDB is bringing some remarkably intricate holiday cheer to that most moribund of public spaces—the lonely New York City bus shelter—as part of a new seasonal campaign for the New…

November 20, 2012, 2:11 PM EST

Octo-Woman Gets Lucky in Loony Ad for New York Lottery Perlorian Brothers go out on a limb

MJZ directors The Perlorian Brothers, last seen making snuggly footwear out of cats, are back with their latest crazy commercial—the New York Lottery spot below, celebrating the efficiency and apparent…

October 9, 2012, 1:00 PM EDT

Thomas Jefferson Up to His Old Tricks in Lottery Ad Old habits die hard for president

"Typical Jeffersonian jungle fever" is how AdFreak reader Kenya Brome sums up Thomas Jefferson's behavior in this New York Lottery spot from DDB. Hard to argue with that. Jefferson will…

August 22, 2012, 9:59 AM EDT

Animals and Aging Baseball Greats Sing for the Minnesota Lottery Quirky, fun spots from Olson

You know that dream you have after eating too many corn dogs at the ballpark—the one where animal puppets play banjos, washboards and jugs as they sing the praises of…

April 3, 2012, 9:09 AM EDT

Ad of the Day: Euromillones How much bliss can lottery ads promise you before it gets ridiculous?

Lottery ads are often misleading and sometimes downright dishonest. They routinely overemphasize the chances of winning, and typically don't provide any information about the true odds. They live in a…

November 9, 2011, 1:13 PM EST

Pat Sajak and Vanna White Get Unlucky in New Lottery Ad What's up with their crazy co-star?

I'd like to solve the puzzle, Pat. Is it, "Cackling Gambler Weirds Me Out"? This new commercial for Wheel of Fortune-themed lottery tickets, now rolling out in a couple dozen…

August 16, 2011, 9:29 AM EDT