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Topic: Lionsgate

This Popular YouTuber Gets Painfully Personal in a New Book About Her Real Life

Hannah Hart opens up about mental health and family issues

Hannah Hart's fans probably know her pretty well. After all, the YouTube star has uploaded 529 videos in the past five years. However, there have been some things she hasn't…

Why Premium Cable Network Epix Is Leaping Into the Crowded Scripted Series Field

It's looking for its version of Mad Men

Peak TV—as many as 450 scripted series will air this year—is about to get even more crowded, thanks to Epix. The premium cable network, which launched in 2009 and is jointly…

As Virtual Reality Content Gains Traction, Bigger Dollars Flow to Ad-Tech Players

Vertebrae lands $10 million

There's been a ton of investor money pouring into content-driven, virtual-reality startups like Within and Lucid in recent months. Ad-focused VR players have been largely relegated to the sidelines, watching and waiting…

Hunger Games Campaign Brings Rebel Salute to Billboards Worldwide

For final installment, revolution is everywhere

The Hunger Games: Mockingjay Part 2, the next installment in the blockbuster movie series, will hit theaters in the fall, and by then, we'll all be revolutionaries. That's the idea behind…

How Brands and YouTube Stars Are Hooking Up to Reach Millions of Millennials

5 case studies in marketing with original video content

It wasn't that long ago that marketers thought they were hip to YouTube by posting their TV commercials to the site and eking out a few extra eyeballs. But with…

TV Guide Network Relaunches as Pop, With Original Shows and No Annoying Scroll

Rebranding targets 'modern grown-ups'

On Wednesday, free of scrolling listings, the TV Guide Network is relaunching as Pop, a network catering to "enthusiastic fandom" in pop culture. Pop is targeting a 35-45 audience that grew…

Are These YouTube Stars Coming to a Theater Near You?

The Smosh Movie strikes worldwide distribution deal with Lionsgate

Lionsgate is betting big on YouTubers and will help distribute the upcoming film, The Smosh Movie, giving a dirt world boost to some popular online stars. For those unfamiliar with the…

NBC Inks Deal for Facebook Video Ads

First TV network to jump on board

Facebook has forged a deal with NBC, which is buying the nascent Facebook Premium Video Ads product to push a trio of mid-season/summer shows: Rosemary’s Baby, The Night Shift and…

TVGN Is Gunning for E! With New Program Slate

CBS/Lionsgate joint venture boasts unscripted shows, early windows on movies

At a breakfast at the Ace Hotel in New York this morning, TVGN (which isn't using the full name TV Guide Network anymore) announced a slate of unscripted shows, along…

Hulu’s Original Content Strategy Continues to Progress Steadily

Despite significant changes in the company

More than any other streaming service in the multiplatform business, Hulu represents a wealth of opportunities, at least if you ignore the constant is-or-isn’t-it-for-sale buzz. The company is majority owned…

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