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Topic: LinkedIn

Why Agencies Should Spend More Time and Effort Retaining Their Strategy People

Survey says 28% plan to move jobs within a year

The ad industry is losing more talent than it's gaining, according to a LinkedIn study—"The Truth About Strategy Talent"—done in partnership with the 4A's. In 2015, the ad industry experienced…

LinkedIn's Top Recruiter Called Her Relative a 'Mulatto' in an Interview About Diversity

Pat Wadors' chat with Fortune took a bizarre turn

Racially insensitive public comments are generally rare among top tech executives, and you definitely don't expect to hear them coming from someone like LinkedIn's HR chief. Pat Wadors (via LinkedIn) Yet…

Brands Will Now Know How Many People Bought Products After Seeing LinkedIn Ads

A peek at conversions and leads

Fresh off its $26.2 billion acquisition by Microsoft, LinkedIn is lifting the hood on its advertising business to give marketers a glimpse at which campaigns are the most effective at…

From Microsoft to Self-Driving Cars, Invention Springs From Data

True breakthroughs come from product insights

In June, Microsoft bought LinkedIn, one of the largest acquisitions in the history of tech, and it boils down to one thing: data. Microsoft CEO Satya Nadella said as much in…

LinkedIn Is Launching Programmatic Advertising for Display Ads

Follows the success of its service for sponsored content

LinkedIn is beginning to offer advertisers the option to buy display ads programmatically for desktop devices. Marketers will be able to buy display ads through an open auction or through LinkedIn's…

Why Microsoft Could Challenge Salesforce for CRM Market Share After Buying LinkedIn

MSFT shifts gears

When Microsoft bought LinkedIn today for $26.2 billion, it essentially married the two biggest names in curriculum vitae. Professionals nowadays generally type up resumes on Microsoft Word and update their…

Microsoft Is Buying LinkedIn for $26.2 Billion

Both companies' boards of directors support the deal

Microsoft wants to add LinkedIn to its professional network. According to joint a statement today from both companies, Microsoft will acquire LinkedIn for $26.2 billion, or $196 per share. LinkedIn CEO…

7 Big Trends That Are Shaping the Future of Digital Advertising

According to Mary Meeker’s annual report

Mary Meeker's annual Internet Trends report is one of the most closely watched reports in the tech industry, and this year's presentation underscores the growth of mobile, particularly on social…

How to Network Without Being Annoying

Make the most of your connections with these 10 dos and don'ts

Talk to people in advertising and media about how they landed their jobs, and you'll notice a trend: It often comes down to networking. In a competitive field, even the…

Entitled? Try Empowered: Why Millennials Work the Way They Do

And 4 things to consider if you want to retain them

What's the matter with "kids" today … at work? Across our great nation, grumpy middle managers, executives and owners alike are wondering who these fresh-faced, impatient and entitled millennials think they…

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