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Topic: Legendary Entertainment

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Who Gets Yahoo's Big Media Job? CEO Mayer's list could include Zalaznick, Sassa, even Lloyd Braun

Who gets Yahoo’s big media job? According to Allthingsd.com, the company is looking for a big name from TV world to help shepherd potential content deals like the one in…

October 23, 2013, 2:07 PM EDT

The Five Best Brand Activations We've Seen at Comic-Con A bouncy castle, sharksplosion and more

There's expensive marketing, creative marketing, and then there's Comic-Con, where brands shoot the works on pricey stunts from free food to set recreations to lavish parties. (Ubisoft has a boat…

July 19, 2013, 3:02 PM EDT

Nearly Everything Is Branded at Comic-Con Bates Motel bathroom door, Teen Wolf WiFi

Attendees may show up at San Diego Comic-Con as superheroes, but they turn into advertisements as soon as they walk through the fan-stuffed door and onto the floor of the…

July 18, 2013, 4:15 PM EDT

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