Topic: Kool-aid

The Wackiest Sports Endorsements Ever Weird jock-brand mashups

Marketers have long banked on the star power of pro athletes to sell stuff. Here, some of the weirdest jock-brand mashups of all time. Muhammad Ali for d-Con In 1980, “The…

January 29, 2014, 6:18 AM EST

Kool-Aid Man Gets a Makeover, Going All-CGI and Showing Off His Fabulous Flavored Pants New look at 59 years old

The world's most famous spokespitcher, the Kool-Aid Man, just got a glassy makeover to help promote the brand's new sugar-free liquid drink mix. The Kool-Aid Man, who's been around since…

April 16, 2013, 3:52 PM EDT

Perspective: Color Me Thirsty Kool-Aid's always boasted of a slew of flavors—but taste has never really been the point

Most shoppers have never heard of Edwin Perkins, nor the dubious assortment of potions and elixirs—including a purported smoking cure called Nix-O-Tine—that he sold via his mail-order company in Nebraska…

November 15, 2012, 12:13 AM EST

Meet the Voice of the Kool-Aid Man, Who Also Taught Madonna How to Sing It's the multitalented Frank Simms

Professional voice acting seems to be a pretty fascinating career—or at least, it has been for Frank Simms, the voice of the Kool-Aid Man, among other brand characters. Simms's exploits…

August 29, 2012, 2:33 PM EDT

The return of Kool-Aid's pitch(er) man

The Kool-Aid Man is back! The disgusting CGI of the '90s is finally gone and Kool-Aid Man is once again a dude in an oversized suit. And though he's no…

July 10, 2009, 2:15 PM EDT