Topic: Jameson

Jameson Is Running Snapchat Geofilters Nationally, Making It the First Alcohol Brand to Do So

Follows up on last year's popular campaign

St. Patrick's Day is Jameson's Super Bowl, and this year the whiskey-maker is serving up its ads on Snapchat. The Pernod Ricard-owned brand is the first alcohol company to buy a…

This So-Called Spirits and Rock ‘N’ Roll Agency Knows What Millennials Want

Phear Creative taps into the zeitgeist

Specs Who CCO Casey McGrath (l.) and CEO Elliott Phear What Creative content agency Where New York When Elliott Phear and Casey McGrath co-founded Phear Creative 10 years ago, they were both advertising outsiders.…

After Losing Absolut, TBWA Lands Another of Its Owner's Wine Brands

Kenwood Vineyards is shop's fifth piece of Pernod Ricard

Three years after losing Absolut Vodka, TBWA is expanding its relationship with Absolut owner Pernod Ricard. The New York office of TBWA\Chiat\Day has landed creative responsibilities on Kenwood Vineyards, which Pernod…

Jameson Serves a 3-D Whiskey Shot in Its New Instagram Ad

Brand calls it 'a Facebook first'

Jameson says it has created the first 3-D video ad for Facebook and Instagram, using a technique that makes it appear as if a bartender is sliding a whiskey shot…

Jude Law, Uma Thurman Appear in New Branded Short Films

Advertisers work movie stars into storyline of new spots

Wouldn’t you pay attention to a short film featuring Jude Law or Uma Thurman (or Playboy bunnies), even if it was actually promoting a brand? As a way to woo…

Ad of the Day: Jameson

The Irish whiskey's founder faces his toughest foe yet: a giant alcoholic hawk

John Jameson, the founder of his namesake Irish whiskey, has already proven himself a foolhardy, if courageous, devotee of his drink, willing to brave any danger to ensure not a…