Topic: Israel
For brands trying to get their heads around Pinterest, here's a clever engagement of the site's users by Kotex. For a Kotex campaign called "Woman's Inspiration Day," Israeli agency Smoyz…
Here's a nice example of form meets function—a one-second PSA about obsessive-compulsive disorder that you have to watch over and over again to get the message, much as OCD sufferers…
The Israel Anti-Drug Authority is the first organization I've seen using Facebook Timeline for advertising. (Since most brand pages can't get Timeline yet, that's not too surprising.) IADA set out…
Handmade birthday cards always turn out better when they're done by talented visual-effects artists. Here we have a lovely little video birthday card created by Meny Hilsenrad, a 30-year-old post…
Critics of the BBC are a persistent bunch. A freedom of information request by The Guardian’s MediaGuardian found that the broadcaster spent more than $1.1 million between 2007 and 2011…
If your country's despotic strongman isn't swayed by peaceful protests, you might want to try offering him a bottle of Sprite. Odds of success are slim compared to the odds…
Here's a cool example of "Show, don't tell" advertising—a print ad that promotes green energy by being solar-powered itself. In the magazine, it's just a black-and-white sketch. But held up…
This impressive, fantastical Israeli ad from BBR Saatchi & Saatchi for Pelephone's Musix mobile-music service makes the "Got milk?" Mootopia look like Cleveland. Visual cues include Dr. Seuss,…
"Over 50% of all suicides are committed by senior citizens" says this ad by Shimoni Finkelstein Draftfcb for Israeli charity organization Adam LeAdam. The visual almost overwhelms. Still,…
Dogs and investment advice don't usually make for captivating commercials, so it's probably safe to credit much of this State Street spot's success to little-known songstress Rosi Golan. Her haunting…
