Advertisement

Topic: Insurance

State Farm's Chaos Robot Now Stomps Right Up to Your Smartphone

Video campaign returns as an innovative iAd

State Farm's neighborhood-destroying alien robot is back after a successful run in 2011's "Chaos in Your Town" campaign from DDB, and this time it's coming right for you. Using the GPS…

Submarine Surfaces in Middle of an Italian Street in Crazy Ad Stunt

And then it gets crazier

Two very different kinds of out-of-home advertising stunts have been gaining traction lately—first, the sudden appearance of a spectacular, oversized prop designed to delight passersby; and second, an intricately choreographed…

Ad of the Day: Geico's Camel Is Back, and Obsessed With a Different Day

Martin's fun new cinema spot

Geico's advertising from The Martin Agency is consistently funny, but the company rarely has a giant viral hit. That changed this summer, though—and the big winner wasn't a gecko, a…

Ad of the Day: Troubled Folks Look on the Bright Side in Geico's Loony New Spots

Martin's glass is half full

I just want to point out that these (largely excellent) new ads from Geico point up something that many critics have observed about advertising and media in general: The suburban…

Ad of the Day: Aaron Rodgers Is Hounded by 'Da Bears' Fans for State Farm

It's brats vs. cheese with Robert Smigel and George Wendt

DDB Chicago's latest Aaron Rodgers ad for State Farm begs a timely question: Are Cheeseheads more hard-core football fans than Brateaters? Both camps appear in the ad, which takes place on…

Flo Can't Be Your Wife, but Your Wife Can Be Flo, in Progressive's Odd Little Ad Fantasy

Superstore at home

Do you wish your wife were more like Flo, the ever-peppy, white-aproned saleswoman for Progressive Insurance? Do you wish your home were more like the Superstore, the white-walled setting of…

Um, What Exactly Is Brian the Robot Interrupting Here?

British insurance ad catches couple at an awkward moment

Recently, British insurance comparison service Confused.com and Publicis in London launched ads featuring a new mascot, Brian the Robot, who seems to have a knack for creating uncomfortable situations. Specifically,…

Saving on Insurance in England Will Make You Want to Run With the Cats

Because there are no wolves

Call out the cat herders! A bunch of kitties stampede down the streets of Croydon, England, in Mother's new spot for MoneySuperMarket. "Bill here just saved £304 on his car…

Farmers Insurance Freshens Its Logo, Keeping Sunrise and Shield

First change since 1958

Fifty-five years is a good run for any corporate logo, but now Farmers Insurance is replacing its old mark with a new one—keeping several of the original design elements but…

Baby Thinks Geico Ad With Dikembe Mutombo Is the Most Hilarious Thing Ever

Never gets old

They say celebrity endorsements are a questionable investment, but as you can see below, they can be staggeringly successful—if the celebrity is Dikembe Mutombo and the target market is this…

Advertisement