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Topic: Insurance

Giant Idiot on Speedboat Needs Good Insurance, Better Swimsuit Centraal Beheer's latest comical spot

Dutch insurance company Centraal Beheer is known for its amusing TV ads, and its latest, from DDB Amsterdam, more than measures up. It features a doofus in a red Speedo—containing…

September 5, 2012, 10:19 AM EDT

Flo Suddenly a Problem for Progressive in Its Social-Media Crisis Charming ad character now insipid

Progressive Insurance is surely longing for the days when the Internet's most pressing question about its spokeswoman Flo was whether she is hot or not.      Matt Fisher's devastating Tumblr post…

August 14, 2012, 3:01 PM EDT

Nationwide Tags New Ad With Danica Patrick's Cellphone Number Clever viewer voicemails might get a call back

Nationwide Insurance’s new ad features a call to action you don’t see very often: Danica Patrick’s cellphone number. In the spot, fellow racer Dale Earnhardt Jr. is seen holding up…

July 30, 2012, 8:22 AM EDT

Humans Are Their Own Worst Enemy in New Liberty Mutual Campaign Hill Holliday celebrates humanity as 'imperfect creatures'

Humans. We sure suck, always doing stupid, destructive stuff. Like walking into glass doors, squirting ketchup all over our dinner companions and dropping air conditioners from tall buildings through the…

July 30, 2012, 8:18 AM EDT

Geico Beats Rival Insurance Companies in a Taste Test Take a sip and see

Geico follows the trend of real brands spoofing familiar ad styles in this series of auto-insurance "taste tests" via The Martin Agency. Consumers sip from cups of Geico (yum!) and…

March 26, 2012, 8:36 AM EDT

Bus-Shelter Ad Lets You Pick and Play Songs Insurance company builds special app and QR codes

Australia's NRMA Insurance has outfitted a Sydney bus shelter with a custom sound system that lets you choose the songs with QR codes, just to remind people that its coverage…

March 13, 2012, 9:44 AM EDT

Crazy Mom and Silent Dad Return in Hill Holliday's Safeco Spots Get more (stuff) out of life

In Hill Holliday's new Safeco Insurance spots, an uber-complain-y mom—introduced in a popular ad a while back—bitches about her grownup kids' affinity for stuff like motorcycles, RVs and ultra-modern homes.…

February 13, 2012, 3:01 PM EST

Buy Geico Insurance, Don't Get Eaten by Rescue Panther New ads show less dangerous ways to save

These three new Geico ads from The Martin Agency are cute, but all of them have their glaring logical flaws. The couple who save money by getting the rescue panther…

February 7, 2012, 2:08 PM EST

Maxwell the Pig Makes Grand, Squealing Return for Geico Adrenaline junkie hawks mobile app

Yeah, you're all sad this morning because Target left Wieden + Kennedy. But you know, nothing lifts your spirits quite like a pig screaming down a zip line. Yes, Maxwell…

January 9, 2012, 12:10 PM EST

Allstate's 'Don't Text and Drive' PSA Crashes Into Theaters A fright before your film

Nothing quite spoils the holidays like crashing through the windshield of your car because you were texting behind the wheel. Dummy. This PSA from Allstate from Leo Burnett—made in 2010…

December 8, 2011, 11:37 AM EST

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