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Topic: Ikon3

Aussie Agency Bulks Up Media Team Wieden vet Greg March joins Ikon3

Digital media veteran Greg March has been named the chief digital officer at Ikon3. March spend the last seven years running digital media for Wieden + Kennedy, where he worked with traditional…

March 15, 2013, 2:18 PM EDT

Honest Tea Dips Its Toe Into TV New campaign from Amalgamated bows new tag

How does a challenger brand embrace mass media without losing touch with its grass roots? That’s a key challenge facing Honest Tea, as the beverage launches its first TV ad today.…

July 16, 2012, 6:56 PM EDT