Topic: Ibm
A key Ogilvy & Mather client has become a partner in the agency’s e-commerce practice. IBM has agreed to supply the analytics and cloud technology for eCommerce@Ogilvy, a relatively new unit…
Avishai Abrahami sits on the rooftop patio of his five-year-old Web company, Wix.com, contemplating the scene below. The Mediterranean Sea gleams in the late afternoon sun, shedding rays on the…
The hierarchy of customer interaction methods starts with face-to-face, followed by websites, channel partners, call centers, traditional media, advisory groups and finally, social media. That won’t be the case in…
The pre-IPO spending spree continues for Facebook. The social network has picked up social discovery app Glancee, a Facebook spokesperson confirmed in an email Friday night. The spokesperson declined to…
A two-hole playoff matching the country’s highest-ranked golfer and the winner of the 2010 British Open wasn’t enough to keep viewers locked in for CBS’ coverage of The Masters. Final-round coverage…
A billboard that changes color to match what I'm wearing? How have I managed to get along all these years without one? Now I won't have to look down at…
US IT giant IBM is buying risk analytics firm Algorithmics for $387 million. The news comes just days after IBM bought British security data company i2. The deals, announced on IBM's website,…
Google made its most recent move in the ongoing great game of acquiring tech patents. The company purchased a bundle of more than 1,000 patents from IBM, according to a…
As if Michael Bloomberg didn't spend enough of his own money trying to win re-election as mayor of New York City, IBM's ad budget seems to have given him a…
